Vivato's New Broom
Stalter, formerly the COO at Terawave Communications Inc. replaced Vivato's original CEO, Ken Biba, back in October last year (see Vivato CEO Steps Down). The company initially said that it was looking for a permanent replacement but has evidently decided to stick with what it has.
Analysts say Vivato may be in the process of refocusing its marketing message after the departure of Biba and other top executives, with an increased emphasis on metropolitan-area network (MAN) and other large-scale deployments (see Vivato Loses CTO, VP and Vivato: Shaken & Stirred Up ).
Vivato makes an all-in-one wireless LAN switch and access point that provides many hundreds of feet of coverage using a "smart antenna" system to extend the range of its 802.11 radio (see Vivato Plans Ambitious WLAN). Despite the fact that Vivato initially pushed its switch for both enterprise and public access deployments, some in the industry said that the technology was not well suited to deployments in traditional office environments (see Switch Tiff Heats Up ) Chris Kozup, an analyst at The Meta Group, thinks that bigger will be better for the startup. "They need to target public areas where the size of the facility makes their product a logical choice," he says.
Craig Mathias, a principal with the Farpoint Group, an analysis and consulting firm, concurs, saying that all the indications are that Vivato is looking at deployments over larger areas.
A spokeswoman for Vivato says the company is looking for business at the campus and metropolitan level, in warehouses, universities, air and sea ports, and conference centers. However, she says that this is "consistent" with Vivato's original positioning of its products.
"I think what Don is trying to do is to refocus on the areas where there is a market for this technology," she says.
— Dan Jones, Site Editor, Unstrung