& cplSiteName &

Smart Move by the CTIA

Dan Jones
2/24/2011

4:50 PM -- The CTIA is holding its spring International Wireless show May 8–10 in New Orleans in 2012.

Like many of you, I suspect, I'm happy to see the show back in the Crescent City, rather than, say, Orlando, Fla. I think, however, the move from March to May is actually the really important aspect of this announcement.

Officially, the CTIA has this to say: "We decided to have the show in May after listening to our customers who wanted to use the show as an advantageous opportunity to launch products focused on back-to-school and fourth quarter retail cycles," notes Robert Mesirow, CTIA vice president and show director, in a statement. (See CTIA Show Moving to NOLA in 2012.)

Sounds reasonable for sure, but anyone who has done the tradeshow circuit recently knows that CES, Mobile World Congress and CTIA are presently bunched too close together and are presumably all chasing the same marketing money. In particular, having MWC in February followed promptly by CTIA in March was making less and less sense to me.

I think a move to May should give the global mobile industry a bit more breathing space between these two major shows.

— Dan Jones, Site Editor, Light Reading Mobile

(1)  | 
Comment  | 
Print  | 
Related Stories
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
edgehead
edgehead
12/5/2012 | 5:12:06 PM
re: Smart Move by the CTIA


...is that the annual Jazz Fest is the weekend before, so I'll be able to get both events in at the same time. Now, THAT'S convenience.

More Blogs from Jonestown
Amazon, Apple and Google come to a connected home deal, carriers not invited!
Amazon readies its low-power protocol Sidewalk for long-term IoT and smart home projects.
The iPhone 11 is carrying an ultra wideband (UWB) chip that has its supporters excited about new applications.
The real impact of low-band 5G? It will work better indoors!
Verizon has led the way with early high-band, millimeter-wave 5G, but the carrier faces lots of questions about how it can deploy 5G on low- or mid-band frequencies nationwide next year.
Featured Video
Upcoming Live Events
March 16-18, 2020, Embassy Suites, Denver, Colorado
April 20, 2020, Las Vegas Convention Center
May 18-20, 2020, Irving Convention Center, Dallas, TX
May 18, 2020, Hackberry Creek Country Club, Irving, Texas
September 15-16, 2020, The Westin Westminster, Denver
All Upcoming Live Events
Upcoming Webinars
Webinar Archive
Partner Perspectives - content from our sponsors
Challenges & Key Issues of Constructing 'MEC-Ready' 5G Bearer Networks for Carriers
By Dr. Song Jun, Senior Solution Architect, Huawei Datacom Product Line
Good Measures for 5G Service Assurance
By Tomer Ilan, Senior Director of Product Management, RADCOM
Automation Scores Against Operational Costs – The Business Benefits of Automation and Orchestration
By John Malzahn, Senior Manager, Service Provider Product Marketing, Cisco Systems
All Partner Perspectives