5:20 PM -- Seems like a week can’t go by without Verizon or AT&T announcing some new suite of TV apps for FiOS or U-verse. From Twitter integration, to fantasy football, to multiview, these telcoTV providers are busily introducing the app culture to the TV experience.

Which led me to think: Where is the cable app experience? Is it just me, or does it seem to be lacking?

I find this cable app void somewhat surprising. I know there’s a lot of R&D taking place at CableLabs , and the platforms for cable app development are in place. Yet, to date, their apps are MIA. You would think a resource like CableLabs would give the cable industry an advantage. Perhaps they are lying in wait and will dazzle us all soon, leapfrogging their telco competitors. But for the time being, telcoTV seems to have the lead, with cable playing catch up.

Disagree?

— Bernardin Arnason, Managing Partner, Pivot Group , and Chairman, TelcoTV 2009

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Interested in learning more on this topic? Then come to TelcoTV 2009, the telecom industry’s premier event for the exploration of a comprehensive entertainment convergence strategy, to be staged in Orlando, Fla., November 10-12. For more information, or to register, click here.

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