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Leading Lights: Mobile Services/Apps Finalists

NOON -- Moving to mobility in our recap of Leading Lights finalists, here's a rundown of the Best New Services or Applications (Mobile) category.

  • Virgin Mobile USA Inc. (NYSE: VM)'s Broadband2Go was the first to move into unlimited prepaid mobile broadband when everyone else was instituting caps. At only $40, contract-free, it's economical for those of us who aren't data hogs.

  • Clearwire LLC (Nasdaq: CLWR)'s Rover Unlimited 4G Internet broke new ground with a personal hotspot that also unleashes unlimited, no-contract data plans for those commitment-adverse digital hipsters.

  • Telia Company 's Long Term Evolution (LTE) service was the first to market, and it's already changing the way people use data. Swedish analysts say it's up to 35Mbit/s download speeds, and our own British Heavy Reading analyst, Gabriel Brown, says he was "deeply impressed by its performance and stability" after checking it out in Oslo.

  • The Netflix Inc. (Nasdaq: NFLX) app for the iPhone and iPod Touch is everything a streaming mobile TV should be. It's free, it works on WiFi or 3G, and it offers content consumers care about.

  • Qik Inc. 's Qik Video Chat sent data traffic soaring when it began offering two-way video chat on the High Tech Computer Corp. (HTC) (Taiwan: 2498) 4G Evo phone on Sprint Corp. (NYSE: S). It's like FaceTime, but without Apple Inc. (Nasdaq: AAPL)'s restrictions.

  • Spotify has a lot riding on the US launch of its popular music streaming service -- Premium Mobile Music -- a launch that has Rhapsody Networks shaking in its boots. It has proven extremely popular -- even addictive -- in Europe, where it has proven that mobile music is all about access.

    Those were the top five, but they certainly weren't the only compelling new apps and services we considered. Nabbing the awards for "near misses in mobile" are:

    For more on the finalists in the Best New Service or Application (Mobile) category, see: Leading Lights: Telecom Services Finalists

    Stay tuned for more finalist rationalizations across the other categories and, if you have an opinion -– for or against -– our picks, please leave a comment on the message board.

    — Sarah Reedy, Senior Reporter, Light Reading Mobile

  • joset01 12/5/2012 | 4:22:30 PM
    re: Leading Lights: Mobile Services/Apps Finalists

    Re: Why aren't more bandwidth providers doing this?


    They don't have the spare bandwidth to enable them to do it.

    DCITDave 12/5/2012 | 4:22:30 PM
    re: Leading Lights: Mobile Services/Apps Finalists

    I like the thinking here -- Clearwire's Rover service is as much about billing innovation as it is providing mobile bandwidth. To have a mobile hotspot device that doesn't generate a $75 a month bill when its sitting in a drawer is, in my opnion, a game-changer.


    Why aren't more bandwidth providers doing this?


     

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