If the WSJ link doesn't work for you, here's all you need to know: Goofy names are on the rise. One example cited is Orgoo Inc. (too goofy to deserve a link here -- that's scientific fact, not opinion.)
The company claims its name is quite sensible: It's derived from "dot org" and an infinity sign.
Sure. Not goofy at all.
I prefer my explanation anyway: It's an "arghh" blotted out by bubbles.
— Craig Matsumoto, West Coast Editor, Light Reading