PLAINVIEW, N.Y. -- NeuLion, Inc. (TSX: NLN), a leading technology product and service provider specializing in the broadcasting, distribution and monetization of live and on-demand digital video content to Internet-enabled devices, today announced that it had acquired Saffron Digital Limited, a privately held company headquartered in London, England, in an all-cash asset transaction. Saffron Digital helps its customers build multi-platform digital video services for entertainment delivered over-the-top to internet connected devices.
Saffron Digital has been working with Hollywood studios and other entertainment content owners for the last ten years, gaining extensive industry expertise and experience in developing and delivering high profile, global premium OTT VOD digital services. The Saffron Digital platform supports advanced implementations of subscription video on demand, electronic sell through and advertising supported video on demand. Each of these business models are major requirements for owners and rights holders of entertainment content interested in rolling out new OTT digital services.
"Saffron Digital has a blue-chip customer base that includes Carrefour, BT, Deutsche Telecom, ITV, Tribeca Shortlist, Vidity and others," said Jason Keane, CEO for Saffron Digital. "We are excited to join NeuLion. As part of NeuLion, we can now offer our customers a compelling OTT platform for all premium digital content with support for all types of business models."
This extensive industry knowledge of best-in-class digital entertainment services, offered in combination with the NeuLion’s market leading experience in delivering live TV channels and live sports, offers owners and rights holders of sports, entertainment, movies and TV channels, a market leading platform, all from one company.
The combined synergies of both companies can transform OTT challenges faced by owners and rights holders of live and on demand content and turn them into solutions by:
Reducing project complexities for all content rights holders of existing and new OTT services by decreasing the number of vendors involved in their projects
Significantly decreasing time to market for new OTT and TVE services in comparison to other technology options
Supporting all video formats, in up to 4K Ultra HD, for the delivery of premium entertainment services
Offering complete streaming and download merchandizing support for all business models – SVOD, transactional, electronic sell through, and advertising; all protected with a multiple DRM implementation
Providing market-leading pricing and promotion tools in order to maximize user conversion and revenue; user management services; full service reporting and analytics, and financial reconciliation of digital sales
Enhancing the viewer experience with seamless delivery of live and on demand content to any device with personalized apps for viewers
Enabling superior customer and operations support, end to end, coupled with real time OTT Dashboard to monitor, by device, viewer activations and engagement