Verizon Plays It Safe With LTE

5:20 PM -- Verizon Wireless is playing it safe with its initial pricing for Long-Term Evolution (LTE), which will go live on December 5. (See Verizon to Launch LTE on Dec. 5.) The firm will offer laptop jockeys a choice of two USB modems for a hundred bucks each and 5GB of downloads for $50 or double that cap for $80. Every extra gigabyte over the cap costs $10 more.

This is just under $10 less than the $59.99 3G USB modem plan that Verizon currently offers. Comments from readers on our site suggest that most are initially underwhelmed by the plans.

Certainly it's nothing like the unlimited, pay-as-you-go plans that Clearwire LLC (Nasdaq: CLWR) put together for its Rover offering. $50 a month for unlimited data, or pay by the week or the day.

Still, I'm guessing that Verizon knows its audience and wants to encourage business travelers and other well-heeled users onto the service first. That way it gets a good chunk of user data to figure out usage patterns and any kinks fixed before more people get with the new service.

The interesting pricing plans will likely arrive with the consumer devices next year.

— Dan Jones, Site Editor, Light Reading Mobile

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comtech3 12/5/2012 | 4:16:45 PM
re: Verizon Plays It Safe With LTE

This has turned into a lively, intelligent and informative discussion.The last-mile,or underserve areas in the country is a sore point that may not be addressed because the cost involve will not result in revenue for service providers.Anyway,as I see it, copper will be here for a long time.Running fiber to a home makes no sense at all.Home owners are already complaining of seeing a spike in their electric bill after having gotten Verizon Fios, afterall, the home electricity is what powers the ONU so Verizon is getting a free ride in powering their network!

On the subject of the ONU, or OTN, Verizon is losing big time on that one but just won't admit it. The device is not recovered after the homeowner disconnect service,or move out of their apartment.In all the cases that I"ve seen in homes that once had Fios, the whole setup,which includes the fiber drop and the unit still there in the basements, garages,or closets.For the life of me,how do they make money?

There is a Biblical qoute that says, "so be it in the beginning,so shall it be in the end".Free-to-air may be coming back big time in the future so granma might be looking for where she stored that "rabbit ears".Wireless transmission will eventually supplant cables and we all will be sickened by EMF radiation!



comtech3 12/5/2012 | 4:16:44 PM
re: Verizon Plays It Safe With LTE

Yes, that may be true, but carriers are concerned if it is worth while setting up cell towers in less dense under served region in the US.Those countries you alluded to have greater population density than the here in the US. Rational thinking dictates that you don't run fiber through the mountains to a cell site where you get the best line-of-site to an area that has a population of two hundred people! Because of the high cost of deploying low orbitting satellites, land based transmission has been the norm these days for cellular service.&nbsp;

If the cost for deployment of service in these underserve area would have resulted in a reasonable return on investment, you and I would not be engaged in this discussion because everybody and their granmother would be selling wireless service in these areas.

It is true that the US is far behind some of these emerging countries in wireless technology for more reasons than one, mainly because of conflicting technologies such as WiMax and LTE.There is also certain restrictions that carriers are facing from residents who dislike the presence of an ugly cell towel smack in the middle of their neighborhood.


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