Videotron Brings VOD to Quebec

MONTREAL -- Groupe Archambault announces the launch of its brand new Video On Demand service (VOD), which will revolutionize the world of television. This new service is possible thanks to Videotron's technological support, in particular its bidirectional broadband optical-fibre network and illico digital platform.This service is available exclusively to Videotron digital TV customers, enabling them to choose among a wide variety of movies, documentaries and shows. Videotron's illico terminal offers all the usual VCR features and a lot more. According to Richard Soly, president, Music and retail Group of Quebecor Media Inc., Groupe Archambault has acquired solid expertise in Quebec's video market through a dozen Archambault megastores and SuperClub Videotron, the largest chain of video stores in the province with more than 170 outlets to date. Moreover, Groupe Archambault has developed a vast network of contacts in the movie industry over the years, which enables it to offer the best of Quebec, Canadian, U.S. and European productions. In the months ahead, the content will be enriched to include other types of programming. "I am convinced that Video On Demand will be wildly successful in Quebec. It undoubtedly represents the most remarkable advance in television since colour TV."For his part, Robert Depatie, senior vice-president, Marketing, sales and customer service of Videotron, declared that the launch of Video On Demand further proves the power and many advantages of Videotron's broadband optical-fibre network. This network offers a vast array of products, such as classic television, several interactive services including a wide variety of games, a large number of digital television and radio stations, high-definition TV, high-speed Internet, and now Video On Demand.Videotron