Next Up, Nxtcomm

It's new. It's big. It's, well, kinda weird

Phil Harvey, Editor-in-Chief

October 6, 2006

2 Min Read
Next Up, Nxtcomm

9:00 AM -- From The Philter's Hilarious Honeymoon File, let's quickly analyze the remarriage of the United States Telecom Association (USTelecom) and Telecommunications Industry Association (TIA) in the unpronounceable event of the century: Nxtcomm.

After bullying vendors through the mail and slyly suggesting they'd be sued if they all worked together in a boycott of TelecomNEXT, USTelecom President, Walter McCormick, has buried the hatchet with regard to the great tradeshow feud of 2006.

In addition to developing a taste for crow (Mmmmm... gamey!), USTelecom is likely going to eat hundreds of thousands of dollars in cancellation fees from its Las Vegas venue, which was -- as they reminded us weekly -- locked and loaded for TelecomNEXT 2007 with dozens of speakers already booked.

USTelecom never released its attendance figures for the inaugural (and only) TelecomNEXT. And with good reason, too. They were embarrassingly low compared to the heydays of Supercomm.

But the TIA doesn't come out of this smelling so great, either. The TIA updated its attendance figure for the first (and only) Globalcomm no less than three times after the show had closed. And each time the figure mysteriously got higher. Six months from now, Globalcomm may just make its 20,000-person goal.

And, by the way, the signs could have used some work.

Both organizations apparently lost sight of why the industry liked Supercomm: It was the no-brainer tradeshow in the U.S. telecom market with an established reputation. A lot of money could have been made by making it better, as opposed to making it deader.

So how will Nxtcomm be different? The press release says "NXTcomm will be a 50-50 ownership venture held in an independent company that will be overseen by a Board of Directors with equal representation from the two trade associations."

The reality is the two organizations can run a combined show, without actually having to hold hands in public. It's a marriage of convenience if there ever was one. Maybe it'll work out well for all involved, and the industry will get the big telecom show it wanted. We'll see.

— Phil Harvey, Conference Feud Editor, Light Reading

About the Author(s)

Phil Harvey

Editor-in-Chief, Light Reading

Phil Harvey has been a Light Reading writer and editor for more than 18 years combined. He began his second tour as the site's chief editor in April 2020.

His interest in speed and scale means he often covers optical networking and the foundational technologies powering the modern Internet.

Harvey covered networking, Internet infrastructure and dot-com mania in the late 90s for Silicon Valley magazines like UPSIDE and Red Herring before joining Light Reading (for the first time) in late 2000.

After moving to the Republic of Texas, Harvey spent eight years as a contributing tech writer for D CEO magazine, producing columns about tech advances in everything from supercomputing to cellphone recycling.

Harvey is an avid photographer and camera collector – if you accept that compulsive shopping and "collecting" are the same.

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