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Comcast Expands TiVo Footprint

MSO launches TiVo-enabled cable set-tops in Connecticut

Jeff Baumgartner

August 27, 2008

1 Min Read
Comcast Expands TiVo Footprint

4:45 PM -- TiVo Inc. (Nasdaq: TIVO)'s second quarter earnings call won't get underway for another 30 minutes or so, but the digital video recorder (DVR) pioneer dropped a bit of news in the press release: Comcast Corp. (Nasdaq: CMCSA, CMCSK) has begun to offer digital cable set-tops with the TiVo service on board in its Connecticut systems. (See TiVo Posts Q2.)

That marks the second Comcast region to get it. The MSO originally introduced it to customers in the Boston area. (See Spotting TiVo and Comcast Boots Up TiVo.) Comcast said it expects to "light up a full marketing campaign around TiVo in September" and will announce additional rollouts later in the year.

Cox Communications Inc. , TiVo's other U.S. cable partner, already has plans to offer TiVo-baked boxes starting with its New England-area systems. (See Cox Tees Up TiVo Test Bed .) That trial is already underway and is "on track" for a commercial launch later this year, TiVo said.

More details to come…

— Jeff Baumgartner, Site Editor, Cable Digital News

About the Author(s)

Jeff Baumgartner

Senior Editor, Light Reading

Jeff Baumgartner is a Senior Editor for Light Reading and is responsible for the day-to-day news coverage and analysis of the cable and video sectors. Follow him on X and LinkedIn.

Baumgartner also served as Site Editor for Light Reading Cable from 2007-2013. In between his two stints at Light Reading, he led tech coverage for Multichannel News and was a regular contributor to Broadcasting + Cable. Baumgartner was named to the 2018 class of the Cable TV Pioneers.

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