Broadsoft Starts QuickStart

GAITHERSBURG, Md. -- BroadSoft, Inc., the leading provider of VOIP application software, today announced the launch of QuickStart Express, a go-to-market program that provides tools and services to simplify the complex processes that service providers encounter when deploying new VOIP services. QuickStart Express takes a prescriptive approach to service deployment that helps service providers price, package, position, and deploy their services, making service roll-out simpler and accelerating time to market.

Built on best practices, QuickStart Express defines a planning, sales and deployment model and provides supporting toolkits and collateral. An outgrowth of the original BroadSoft QuickStart program, which offers guidance and a go-to-market framework, QuickStart Express provides a task-oriented approach and additional tools to simplify the sometimes overwhelming array of phone, feature and user options.

"QuickStart Express is like a catalyst that starts the process - it gives us the tools we need now to put our VOIP services together, so we can deliver the right set of services to our business customers to meet the market opportunity," said Kelly Swanson, General Manager - Voice, Onvoy, Inc. "The BroadSoft team has real-world experience from carriers around the world that we can apply in our environment so we get to market quickly."

Using easy-to-understand materials, QuickStart Express outlines 3 phases in the VOIP service deployment process, including launch planning, customer acquisition and service delivery. The program provides instructions, templates and conceptual models backed by real-world implementation and deployment scenarios. Highlights of the QuickStart Express program include:

"Busy service providers are looking for clear guidelines and specific instructions and templates to speed and simplify the roll-out of VOIP services," said Scott Wharton, vice president of marketing for BroadSoft.

"The QuickStart Express program is the result of our years of experience and proven practices developed by working with our customer base, and it serves as the most comprehensive, yet clear, model for service providers to deploy services rapidly and accelerate revenue."

BroadSoft Inc.