Nova International Films Becomes CCCI

Nova International Films changes its name to China Cable and Communications (CCCI); will also seek a change in its trading symbol

July 9, 2003

2 Min Read

HONG KONG -- Nova International Films, Inc. (OTCBB:NIFL) announced today that its Board of Directors has officially approved changing the company's name to China Cable and Communications, Inc. (CCCI), to more accurately reflect its current and future business prospects. It will also seek a change in the company's trading symbol.

In May, CCCI completed the acquisition of Solar Touch, a British Virgin Islands corporation, obtaining a 49% equity interest in Baoding Pascali Broadcasting Multimedia Transmission Networking Co., Ltd. (Baoding). That company, established in the People's Republic of China (PRC), operates a cable TV network in the municipality of Baoding, near Bejing, in the PRC.

This joint venture company has more than 200,000 subscribers in a market with a population of over 10 million. CCCI believes this joint venture is at present the only Sino-foreign joint venture approved by the State Administration of Radio, Film and Television to be licensed as a cable television network operator in the PRC. It also represents the first and only joint venture that has permitted a foreign investor to invest in, and operate, the cable television network in the PRC.

The company currently offers 39 channels within the Baoding city limits and eight additional channels to outer areas in the Baoding metropolitan area. It transmits in both analog and digital over its fiber optic network and through 22 substations. In addition to its cable television transmission services, the joint venture also offers Internet access, and anticipates that it will be able to offer value-added services such as broadband Internet access, virtual private network and bulk data transmission services by the end of 2003.

The cable television industry in China is growing rapidly. Since the late 1970s, when China began to modernize, the television industry in China has changed significantly. In 1999, China had one quarter of the world's television viewers, and 44% of the Asian market. There were 350 million television households in 2000.

In order to effectively grow its subscriber base, CCCI plans to provide 24-hour customer services to its subscribers, provide superior technical performance and increase its current product and service offering. It also plans to increase its ownership level in the joint venture company to 51% as soon as possible and terms for that have been agreed upon.

Led by Gareth Tang as Chairman & CFO, and Raymond Kwan as CEO, CCCI anticipates a strong future and is committed to maximizing shareholder value.

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