Ericsson, WWF Hug Trees

Ericsson and WWF Sweden partner to promote climate-positive solutions to reduce global CO2 emissions

May 14, 2009

1 Min Read

STOCKHOLM -- Ericsson (NASDAQ:ERIC) and the World Wide Fund for Nature (WWF) Sweden today announced a partnership aimed to encourage the smart use of telecom solutions across industries to reduce global CO2 emissions. To achieve this, they will work together to promote climate-smart telecom solutions, and introduce the concept of being “climate-positive” to solution-driven companies in the ICT sector.

The partnership covers three key areas: a methodology for calculating CO2 savings from emission avoidance; the integration of low-carbon telecommunication solutions in climate strategies for cities; and a support platform for partnerships that promote a low-carbon economy.

Elaine Weidman, Vice President, Sustainability and Corporate Responsibility, Ericsson, says: “Society faces a huge challenge to drastically reduce CO2 emissions by 2050, while the world economy will as much as triple. Ericsson has a vision of using telecommunications to foster a more carbon-lean society, and we would like to see ICT and telecom on the agenda for the global climate negotiations in Copenhagen later this year, as a viable means of helping policy makers and governments when it comes to reaching their carbon emission targets. The opportunities for broadband to dematerialize and streamline the economy are almost unlimited.”

Ericsson AB (Nasdaq: ERIC)

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