BT Launches Infinity Broadband

New consumer service uses fiber optic technology to offer download speeds of up to 40 Mbit/s from as little as £19.99 per month

January 21, 2010

1 Min Read

LONDON -- BT Retail today revealed the pricing for its new super-fast broadband service, BT Infinity. The new consumer service uses fibre optic technology to offer download speeds of up to 40Mb/s from as little as £19.99 per month, a saving of £7.47 per month on Virgin Media’s XXL highest speed service. Upstream speeds, at up to 10Mb/s, will be the fastest in the UK, more than 6 times faster than Virgin Media’s fastest service*, giving customers far greater interactivity. BT Infinity will transform consumer experience of the internet, benefiting all internet users. Households with multiple computers/internet devices will enjoy simultaneous use of services such as HD catch-up TV, social networking and the sharing of photos or films, amongst others.

The faster service will also benefit those who log-on for entertainment services, offering high-quality streaming of popular video content from iPlayer and YouTube and downloads up to seven times faster on iTunes. Online gaming will be up to 30 per cent faster, giving gamers a real advantage over the competition.

Gavin Patterson, chief executive officer, BT Retail, said: “The internet is essential to our customers’ lives and they are demanding more and more as richer and even more compelling services become available. BT Infinity gives customers the capacity and reliability they need in an instant and at a great value price they can afford. We want to give our customers the best possible online experience and are committed to rolling out super-fast speeds across the UK.”

BT Group plc (NYSE: BT; London: BTA)

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