JetBlue Picks ViaSat for In-Flight Wi-Fi
"Over the past few months we have worked closely with JetBlue and LiveTV to finalize a user-friendly and scalable satellite network for in-flight broadband," said Mark Dankberg, ViaSat CEO and chairman. "We believe the economics of Ka-band will create an environment that will engage more passengers and offer a broader range of online experiences in the air."
Under the agreement, ViaSat will provide satellite broadband terminals for installation on the airline's Airbus A320 and Embraer E190 aircraft along with two-way transmission bandwidth services using the WildBlue satellite broadband network, including the high-capacity ViaSat-1 satellite. JetBlue will be the first airline to receive the ViaSat Ka-band system, and those initial installations are expected to be quickly followed by deployment onboard the Continental Airlines fleet, as announced on March 22 by JetBlue's wholly-owned subsidiary, LiveTV, and subject to final agreement. Installations are expected to begin in 2012.
"We believe JetBlue, LiveTV, and ViaSat make a great team, enabling our customers to stay connected, informed and entertained while in the air," said Robin Hayes, JetBlue chief commercial officer. "Together, we will introduce a product that will give customers true social networking connectivity at altitude - a 21st Century product that will scale with the ever-increasing reliance we all have on our personal communications devices. We will also have the flexibility to design content and price-points around customer's needs, whether that be emailing or streaming movies, at a much more competitive price point than today's ground-to-air products."
ViaSat Inc. (Nasdaq: VSAT)