LOS ANGELES -- Vubiquity, the largest global provider of multiplatform video services, today announced the appointment of Michele Edelman to Executive Vice President of Marketing and Communications. Michele will drive the overall vision of Vubiquity’s Marketing and Corporate Communications initiatives.
Before joining Vubiquity, Michele was Vice President, Worldwide Direct to Consumer Marketing in the Home Entertainment Division of Warner Bros. Studios, where she was responsible for all consumer initiatives available through the studio, including the WB Social Enterprise and the Warner Bros. Digital Entertainment Store. Prior to that, Michele served as Vice President of Worldwide Marketing, Programming and Acquisitions for Warner Bros. Digital Distribution. In this role, she oversaw all worldwide marketing efforts over existing, new and emerging digital platforms, including pay-per-view, electronic sell-through (EST), transactional and subscription video-on-demand (SVOD), wireless, and manufacturing on demand.