MakTel Goes T-Home
Makedonski Telekomunikacii announces the company's re-branding and the entrance of the brand T–Home in the Macedonian market
April 21, 2008
SKOPJE, Macedonia -- Today at its Press conference, at Holiday Inn Hotel, Makedonski Telekomunikacii announced the Company re-branding and the entrance of the world famous brand T –Home at the Macedonian market. AD Makedonski Telekomunikacii is the first company in the international corporate group to follow Deutsche Telekom in implementing the new integrated brand architecture, launched in Germany last year in May.
As of 1st May 2008, the new Company trade name will be Makedonski Telekom AD, Joint Stock Company for electronic communications – Skopje.
The "T" stands for competence, innovation and simplicity. Under the “T” brand, the company will offer its customers the entire range of telecommunications services, including the offers for the business customers. T-Mobile delivers services to customers on the move; T-Home brings the world of communication and entertainment into the customer’s homes.
Nikolai Beckers, Chief Executive Officer of AD Makedonski telekomunikacii; Zarko Lukovski, President of the Board of Directors and Tobias Schmidt, Vice President Brand Management of Deutsche Telekom AG, spoke at the re-branding press conference. “We have brought the T-Home brand to the customers so as to enable them an access to the latest world achievements in the sphere of the modern telecommunications services.
The new brand-identity shall mean a transparent and timely reaction to all the customers’ desires and needs. The aim is to offer a complete range of services according to the individual needs of the customer; this means we will give a choice to our customer. Some customers simply want a telephone line with an affordable price; others are looking at a complete package meaning a combination of fixed line flat rate, high speed internet access and interactive television”, stated Mr. Nicolai Beckers, the MT CEO. He added that the T-Home shall be the customer’s loyal partner, rendering the everyday life simple, comfortable and fun.
Makedonski Telekomunikacii
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