Patent Power

12:55 PM ActiveVideo used it to vanquish Verizon, but CEO says the vendor will be careful not to abuse it

Jeff Baumgartner, Senior Editor

October 5, 2012

2 Min Read
Patent Power

12:55 PM -- ActiveVideo is giddy about giving Verizon Communications Inc. (NYSE: VZ) a beatdown in the courts, but the cloud TV software maker says it won't get drunk on the power it now holds within its patent portfolio. In other words, don't expect ActiveVideo to emerge as second coming of Gemstar International and sue everything that moves. (See Verizon & ActiveVideo Call a Cease-Fire and How the Courts Came Up With Verizon's $2.74 FiOS TV Tax .)

For those not familiar with Gemstar, a company that's now part of Rovi Corp. , it was a notoriously litigious electronic program guide specialist run by the infamous Henry Yuen. They're a kinder, gentler sort now. But don't cross them, if you know what's good for you.

ActiveVideo prefers to sell products based on their own merits rather than resorting to litigation, says CEO and President Jeff Miller. In fact, the company was only pushed into the fray after Verizon sued Cablevision Systems Corp. (NYSE: CVC), ActiveVideo's biggest customer. (See Cablevision Still at Risk in Verizon Patent Fight .)

Still, the patent victory over Verizon could persuade others to license ActiveVideo's platform instead of working around it. (See Cisco & ActiveVideo Go Steady.)

"As a small company, taking on an IP [intellectual property] fight with a company like Verizon is pretty consuming," Miller says. "One thing that IP victory does is make our customers know that our patents cover our platform, and that we own the rights to our platform. Our business is about selling software; we're not an IP licensing house."

While ActiveVideo has no intention of getting sue-crazy and isn't actively seeking litigation targets, it will protect its IP "as it becomes necessary," Miller warns.

But it would rather spend its resources trying to increase market share. ActiveVideo has been plugging away for more than two decades, and the fruits of that work is finally starting to blossom. Thanks to deals with Cablevision, Grande Communications , and Ziggo B.V. , a trial with Comcast Corp. (Nasdaq: CMCSA, CMCSK), and a budding consumer electronics strategy, ActiveVideo's technology is now in more than 10 million homes. And that number is poised to expand, as the vendor has a few other deals that are still under wraps, according to Miller. (See ActiveVideo Breaks In at Comcast and Ziggo Picks ActiveVideo.)

— Jeff Baumgartner, Site Editor, Light Reading Cable

About the Author(s)

Jeff Baumgartner

Senior Editor, Light Reading

Jeff Baumgartner is a Senior Editor for Light Reading and is responsible for the day-to-day news coverage and analysis of the cable and video sectors. Follow him on X and LinkedIn.

Baumgartner also served as Site Editor for Light Reading Cable from 2007-2013. In between his two stints at Light Reading, he led tech coverage for Multichannel News and was a regular contributor to Broadcasting + Cable. Baumgartner was named to the 2018 class of the Cable TV Pioneers.

Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes it's completely free.

You May Also Like