Is Short-Form Video Still In?

4:15 PM Metacafe says so, despite the growing popularity of longer video

July 7, 2009

1 Min Read
Is Short-Form Video Still In?

4:15 PM -- Today on Contentinople:

  • According to a study commissioned by the video aggregator Metacafe, one third of consumers found short professional videos "equally or more entertaining" than full-length programming. But does this study really prove that viewers are still interested in short-form video? Many claim that the market for "professionally produced" short-form content is shrinking.

  • Inlet Technologies Inc. co-founder and CEO Neal Page passed away last night from leukemia. Our hearts go out to his friends and family.

  • As many around the world tune in to live streaming video of superstar Michael Jackson's memorial service, which sites are able to support the vast audiences and which are buckling under the weight, as some did during Barack Obama's Presidential Inauguration?

  • ExtendMedia added support for Microsoft's Silverlight player and PlayReady digital rights management technology to its OpenCASE 3.5 video distribution platform.

And in today's News Bits, Yahoo introduces its new Search Pad tool, in hopes of boosting loyalty to its search engine.

— The Staff, Contentinople

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