Tele2 Appoints CEO

STOCKHOLM -- Tele2 AB (Tele2), (NASDAQ OMX Stockholm: TEL2 A and TEL2 B) today announced that the Board of Directors has appointed Mats Granryd as President and CEO of Tele2 AB effective from 1 September 2010.

Mats Granryd has a consistent and successful career in telecommunications internationally and in Sweden. He has deep, senior executive experience in emerging markets, the realisation of new technologies and implementing consumer strategies.

Mats is currently the head of Northern Europe and Central Asia for Ericsson, AB. He previously led the North West Europe, India, CDMA and North Africa units and the global customer accounts for Vodafone and Bharti. Before joining Ericsson he was a management consultant in telecom strategies at ARRIGO and Andersen. Mats holds an MSc from the Royal Institute of Technology in Stockholm.

Mats Granryd commented: "I am thrilled to have the opportunity to lead Tele2, a company I have known and admired as a telecom challenger. I think that my understanding of the industry's current and emerging technologies and operational experience in emerging and consumer markets will be of value to the company; I look forward to working with the board and executive team to deliver the Best Deal for our customers everywhere."

Tele2 AB (Nasdaq: TLTO)