92% of U.S. households get an Internet service at home – Leichtman Research

Broadband accounts for 98% of households with an Internet service at home. #pressrelease

December 11, 2023

2 Min Read

DURHAM, N.H. – New consumer research from Leichtman Research Group, Inc. (LRG) found that 92% of U.S. households get an Internet service at home, compared to 83% in 2018 and 76% in 2008. Broadband accounts for 98% of households with an Internet service at home, and 90% of all households get a broadband Internet service – an increase from 81% in 2018 and 57% in 2008.

The research also found that 60% of broadband subscribers are very satisfied (8-10 on a 1-10 scale) with their Internet service at home, while 5% are not satisfied (1-3). Satisfaction with broadband is as high as in any year in the past decade, and compares to 53% who reported being very satisfied in 2018 and 59% in 2013.

These findings are based on a survey of 1,767 households from throughout the United States and are part of a new LRG study,Broadband Internet in the U.S. 2023. This is LRG's twenty-first annual study on this topic.

Other related findings include:

  • 70% of broadband subscribers agree (8-10) that their Internet service meets the needs of their household, while 5% disagree (1-3)

  • 64% of broadband subscribers rate the quality of the speed of their Internet connection 8-10 (with 10 being excellent), higher than any year in the past decade, including 53% in 2018 and 58% in 2013. Just 3% rate speed 1-3 (with 1 being poor) 

  • 42% of broadband subscribers do not know the download speed of their service – compared to 59% in 2018

  • 22% of broadband subscribers report that their provider is the only one available in their area – compared to 27% in 2021

  • 87% of households use at least one laptop or desktop computer, and 96% of this group get an Internet service at home

  • Those that do not use a laptop or desktop computer at home account for 64% of all that do not get an Internet service at home

Read the full press release here. Leichtman Research Group

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