Global smartphone market sees 10% growth in Q1 – Canalys

According to Canalys research, the worldwide smartphone market experienced a 10% year-on-year growth in Q1 2024, reaching 296.2 million units. The market performed better than expected, reaching double-digit growth after ten difficult quarters. The surge was primarily fueled by vendors introducing refreshed portfolios and macroeconomic stabilization in emerging market economies. Samsung regained the lead position, shipping 60.0 million units, buoyed by updates to its A-series and early premium offerings. Apple slipped to second spot, shipping 48.7 million units, as it experienced a double-digit decline amid headwinds in its core markets. Xiaomi maintained third place with 40.7 million shipments and a 14% market share. TRANSSION and OPPO rounded out the top five, shipping 28.6 million and 25.0 million units respectively, securing 10% and 8% market share.

Read the full press release here.

Canalys