Vodafone, Google Partner

NEWBURY, U.K. -- Vodafone and Google intend to develop a location-based version of Google Maps for mobile to add to the growing portfolio of internet-based services that are enhancing the mobile experience for Vodafone customers.

Google Maps for mobile, a downloadable java application, is expected to offer customers in selected markets easy-to-use maps and local listings, as well as local search and navigation capabilities. Customers will be able to enjoy unlimited use of Google Maps for mobile, subject to Vodafone data tariffs.

Google and Vodafone are working together to ensure the service provides customers on selected handsets with an automatic user-location capability.

"Vodafone sees Google Maps as a new milestone in the relationship that both companies are developing. It is a prime example of how Vodafone, through its location service and distribution scale, can complement Google's products and unlock mass-market access to exciting services," said Frank Rovekamp, Global Chief Marketing Officer of Vodafone.

Vodafone Group plc (NYSE: VOD)

Google (Nasdaq: GOOG)