Cox Picks Ensequence for ITV Software

Alan Breznick, Cable/Video Practice Leader, Light Reading

April 6, 2006

1 Min Read
Cox Picks Ensequence for ITV Software

Seeking to push further into interactive TV (ITV) services, Cox Communications has tapped Ensequence for some help. Ensequence, a startup based in Portland, Ore., will supply ITV authoring software and services for Cox to create localized interactive content for sporting events, game shows, real-time voting, commercials and enhanced TV applications. Ensequence says its software suite, known as on-Q, will create applications that comply with CableLabs' OCAP spec, as well as the OpenCable Enhanced Television Binary Interchange Format standard. The deal represents Ensequence's first contract with a U.S. MSO. The company has done most of its work in the U.K. up until now.

About the Author(s)

Alan Breznick

Cable/Video Practice Leader, Light Reading

Alan Breznick is a business editor and research analyst who has tracked the cable, broadband and video markets like an over-bred bloodhound for more than 20 years.

As a senior analyst at Light Reading's research arm, Heavy Reading, for six years, Alan authored numerous reports, columns, white papers and case studies, moderated dozens of webinars, and organized and hosted more than 15 -- count 'em --regional conferences on cable, broadband and IPTV technology topics. And all this while maintaining a summer job as an ostrich wrangler.

Before that, he was the founding editor of Light Reading Cable, transforming a monthly newsletter into a daily website. Prior to joining Light Reading, Alan was a broadband analyst for Kinetic Strategies and a contributing analyst for One Touch Intelligence.

He is based in the Toronto area, though is New York born and bred. Just ask, and he will take you on a power-walking tour of Manhattan, pointing out the tourist hotspots and the places that make up his personal timeline: The bench where he smoked his first pipe; the alley where he won his first fist fight. That kind of thing.

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