In a wide-ranging interview with Light Reading Cable, Disney ESPN Media Networks (DEMN) Senior Vice President of Digital Video Distribution Matt Murphy says that his company is talking to over-the-top (OTT) providers and other new entrants about delivering ESPN on new platforms.
Disney has long been focused on pushing multiplatform content. It was one of the first programmers to deliver video-on-demand (VoD) programming through Microsoft Corp. (Nasdaq: MSFT)'s Xbox 360, and it recently launched its "WatchESPN" app for the Apple Inc. (Nasdaq: AAPL) iPad, which offers the live video feeds from ESPN's stable of sports networks. Murphy says DEMN wants to build similar apps for other Disney networks, as it works to reach viewers on any screen. (See ESPN Pipes Live TV to Apple Devices .)
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— Steve Donohue, Special to Light Reading Cable