Hillcrest's 'Loop' Remote Goes Retail

Hillcrest Labs introduces the Loop Pointer, in-air mouse for TV

June 15, 2009

1 Min Read

ROCKVILLE, Md. -- Today, in time for Father’s Day, Hillcrest Labs launched its award-winning Loop™ pointer to be sold directly to consumers. The Loop pointer is a unique Freespace® mouse that lets users control an on-screen cursor with the flick of wrist. The Loop pointer is designed to be used by the growing number of consumers who connect their PC or Mac® to a TV.

According to data derived from a recent Consumer Electronics Association (CEA) ® report, there are now more than 7 million US households that have connected a personal computer to their home television sets (1). With the Loop pointer, these consumers now have an engaging new way to search, browse, and navigate the Web or their home media content on TV.

The Loop pointer’s distinctive design is round and ergonomic including just four buttons and a scroll wheel. Originally developed as a concept product to showcase Hillcrest Labs’ Freespace in-air pointing and motion control technology, the Loop pointer is available to consumers for the first time for just $99. Consumers can purchase the Loop pointer at www.amazon.com or www.hillcrestlabs.com/loop.

“As our flagship Freespace product design, the Loop pointer has captured the imagination and interest of most people who have used it,” said Dan Simpkins, CEO and founder of Hillcrest Labs. “Although today we are introducing our first product directly to the public, at our core, we remain a software and IP licensing company.”

Hillcrest Labs

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