Comment (5)For service providers, the value of the Internet of Things (IoT) lies less in the new connections attaching to their networks, and more in what they can do with them.
The challenge, however, is that the IoT is still very much the wild, wild west, and operators have to make sense of the new traffic on their networks before they can take it to the next level. That's where advanced analytics comes into play. Any good IoT -- or machine-to-machine communications -- strategy has a big data analytics strategy underpinning it.
For the most part, wireless operators are at the early stages of figuring out what that strategy entails. But they are keen to use the data flowing from sensors to better understand and target their customers, build new revenue-generating services and create advantageous partnerships with the device makers and content companies riding on their networks.
As part of telco analytics month here at Light Reading, we are holding a LIVE CHAT with two members of the TM Forum who have been helping operators make sense of analytics through research reports, architectures, protocols, live events and best practices.
Rebecca Sendel, TM Forum director of collaboration product management, and Rob Rich, the Forum's managing director, will be joining us tomorrow, Tuesday, November 18, at 12:00 noon ET (9:00 a.m. PT) to discuss the unique analytics requirements and challenges of the IoT, how service providers are addressing the opportunity and what it means for consumers.
Register for the site here, and join the Light Reading live chat message boards tomorrow, November 18, at 12:00 noon EST (9:00 a.m. PST) to take part in what is sure to be a lively and informative discussion.
Ahead of the live chat, you can catch up on all the coverage from telco analytics month here and below.
- Telecom Analytics Grows Up
- Bell Mobility's Analytical Makeover
- CEM Becoming Big Data Analytics Star
- Analyze This! Telecom Analytics World in Pics
- AT&T: Big Data Hype Confuses Executives
- The New Voice of Customers Online
- Sifting Through the Data
- Intersec Nabs $20M for Mobile's Big Data
- Analytics in a World of SDN, NFV & IoT
- Telcos 'Asleep at the Wheel' on Big Data
- Defining Big Data & Telco Analytics
— Sarah Reedy, Senior Editor, Light Reading
