Light Reading
AT&T suggests LTE will be an excellent alternative to DSL with rural areas looking like prime candidates for future 4G broadband

Where AT&T Might Go With LTE

Dan Jones
LR Mobile News Analysis
Dan Jones, Mobile Editor
1/14/2013
50%
50%

AT&T Inc.'s plans to extend its LTE network to cover almost the entire U.S. population will likely lead to it offering 4G as it primary broadband service for some rural areas of the country. John Donovan, senior EVP of AT&T technology and network operations, said last week at the Citi Global Conference in Las Vegas that 4G could serve as an "excellent" replacement for DSL in some cases. He noted that AT&T's wired users can use up to 20 times the bandwidth in the home that they do on the mobile network. So Ma Bell will need to find the right price plans, data speeds and consumption levels for a 4G home service alternative. "We anticipate that LTE will be our broadband coverage solution for a portion of the country, we just haven't yet gotten to the point where we've got enough experience under our belt to know what the portion will be," says Donovan. "There's no question that as we extend ourselves from 75 percent of the footprint to 99 percent of the footprint in region that we're going to be using LTE for some of that broadband." AT&T's CEO Randall Stephenson, however, has already dropped some heavy hints about where AT&T envisages using the 4G alternative at the Goldman Sachs Communacopia Conference back in September. "When you begin to think about rural America and tier two towns ... LTE can become a fixed line replacement," Stephenson said. AT&T's recently approved 2.3GHz Wireless Communication Services (WCS) spectrum could be a transport for a rural broadband service in the future. So as AT&T tries to rid itself of its copper past it could move into 4G country. — Dan Jones, Site Editor, Light Reading Mobile

(3)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View
year2525
50%
50%
year2525,
User Rank: Light Beer
1/14/2013 | 9:29:04 PM
re: Where AT&T Might Go With LTE
-áI can't see them dropping the cap but they'll need to be smart about how much they charge for this service.
joanengebretson
50%
50%
joanengebretson,
User Rank: Light Beer
1/14/2013 | 6:46:25 PM
re: Where AT&T Might Go With LTE
A wireless broadband solution could have some appeal to rural customers. But in comparison with a wireline approach, I don't think they'll like the data caps. It will be interesting to see if AT&T makes any modifications to its data caps when it begins rolling out 4G to the unserved rural areas.
year2525
50%
50%
year2525,
User Rank: Light Beer
1/14/2013 | 4:42:33 PM
re: Where AT&T Might Go With LTE
FYI, AT&T said it would start commercial transmissions on WCS sometime in 2014.
Educational Resources
sponsor supplied content
Educational Resources Archive
Flash Poll
Light Reedy
Numbers Are In: LR's 2014 Salary Survey

7|24|14   |   1:25   |   (0) comments


Our fourth annual Salary Survey paints a picture of who's hiring, firing, earning, and yearning for a change in the telecom industry.
LRTV Custom TV
Driving the Network Transformation

7|23|14   |   4:29   |   (0) comments


Intel's Sandra Rivera discusses network transformation and how Intel technologies, programs, and standards body efforts have helped the industry migration to SDN and NFV.
LRTV Custom TV
Distributed NFV-Based Business Services by RAD

7|18|14   |   5:38   |   (0) comments


With the ETSI-approved Distributed NFV PoC running in the background, RAD's CEO, Dror Bin, talks about why D-NFV makes compelling sense for service providers, and about the dollars and cents RAD is putting behind D-NFV.
LRTV Custom TV
MRV – Accelerating Packet Optical Convergence

7|15|14   |   6:06   |   (0) comments


Giving you network insight to make your network smarter.
LRTV Custom TV
NFV-Enabled Ethernet for Generating New Revenues

7|15|14   |   5:49   |   (0) comments


Cyan's Planet Orchestrate allows service providers and their end-customers to activate software-based capabilities such as firewalls and encryption on top of existing Ethernet services in just minutes.
LRTV Custom TV
Symkloud NVF-Ready Video Transcoding, Big Data

7|9|14   |   3:41   |   (0) comments


Kontron and ISV partner Vantrix demonstrate high-performance video transcoding and data analytic solutions on same 2U standard platform that is ready for SDN and NFV deployments made by mobile, cable and cloud operators.
LRTV Huawei Video Resource Center
The Evolving Role of Hybrid Video for Competitive Success

7|4|14   |   4:09   |   (0) comments


At Huawei's Global Analysts Summit in Shenzhen, China, Steven C. Hawley from TV Strategies speaks to us about the evolving role of hybrid video for competitive success.
LRTV Huawei Video Resource Center
How CSPs Leverage Big Data in the Digital Economy

7|4|14   |   4:48   |   (2) comments


Justin van der Lande from Analysys Mason shares with us his views on how telecom operators can leverage customer asset monetization with big data. His discusses the current status of big data applications and the challenges and opportunities for telecom operators in the digital economy era.
LRTV Huawei Video Resource Center
Accelerator for Digital Business – Future Oriented BSS

7|4|14   |   3:08   |   (0) comments


Mobile and internet are becoming intertwined; IT and CT are integrating; and leading CSPs have begun to transform to information service and entertainment providers. How should the BSS system evolve to enable this transformation? Karl Whitelock, an analyst at Frost & Sullivan, shares his views.
LRTV Huawei Video Resource Center
Orange Tunisia Discusses Multi-Band Antenna With EasyRET Solution

7|4|14   |   2:45   |   (0) comments


As new site acquisition becomes more difficult, Orange Tunisia has requested multi-band antenna to support UMTS and LTE innovation. Some things considered include reducing the cost of antenna maintenance and having high reliability antenna and EasyRET solution.
LRTV Huawei Video Resource Center
How Telefonica Spain Considers Antenna Selection for LTE Network Deployment

7|4|14   |   2:19   |   (0) comments


Tony Conlan, Global CTO of RAN, Telefonica, shares his opinion on antennas in LTE network deployment: Tower space is the premier requirement on antennas; reliability is important to reduce OPEX; and EasyRET solution will be helpful for antenna maintenance.
LRTV Huawei Video Resource Center
dtac Thailand: Multi-band Antenna & Capacity Solution for a Better MBB Experience

7|3|14   |   3:45   |   (0) comments


With the development of LTE, tower space and load are limited for new antenna, but users' capacity requirements are growing fast. To provide a better MBB experience, Panya Vechbanyongratana from dtac Thailand shared his experiences and antenna requirements.
Upcoming Live Events!!
September 16, 2014, Santa Clara, CA
September 16, 2014, Santa Clara, CA
October 29, 2014, New York City
November 11, 2014, Atlanta, GA
December 9-10, 2014, Reykjavik, Iceland
June 9-10, 2015, Chicago, IL
Infographics
Allot's latest MobileTrends Charging Report shows that value-based pricing plans are up from 35% in 2011 to 85% in 2014.
Today's Cartoon
Vacation Special Caption Competition Click Here
Latest Comment
Hot Topics
Microsoft to Axe 12,500 Ex-Nokia Employees
Sarah Reedy, Senior Editor, 7/17/2014
The Municipal Menace?
Jason Meyers, Senior Editor, Utility Communications/IoT, 7/22/2014
GM: 10 Car Models on Road With AT&T's LTE
Dan Jones, Mobile Editor, 7/18/2014
Cisco Puts a Fog Over IoT
Sarah Reedy, Senior Editor, 7/23/2014
Apple Earnings: Strong iPhone Sales, iPad Sales Slump, $7.8B Profit
Mitch Wagner, West Coast Bureau Chief, Light Reading, 7/22/2014
Like Us on Facebook
Twitter Feed