Light Reading

Verivue Tech Gets a Toehold at Shaw

Jeff Baumgartner
LR Cable News Analysis
Jeff Baumgartner
12/21/2009
50%
50%

Shaw Communications Inc. is among the first MSOs to buy and test out Verivue Inc. 's Flash-centric video switch, an indication that the Canadian MSO may be getting ready to ramp up its own TV Everywhere-esque service offering, Cable Digital News has learned.

Multiple cable industry sources say Shaw is using Verivue's technology as an add-on to its legacy video-on-demand (VoD) platform, which is powered by Arris Group Inc. (Nasdaq: ARRS)'s servers and backoffice system. Verivue and Arris, which happens to be reselling the Verivue platform under the MDX label umbrella, both declined comment. Shaw has yet to respond to calls for comment. (See Arris Pumps Up Video With Dolce's Verivue .)

Shaw marks the first known customer for Verivue's Flash-based technology, which is also trying to make its way into a content delivery network (CDN) project underway at Comcast Corp. (Nasdaq: CMCSA, CMCSK). But that window of opportunity won't remain open in perpetuity. Comcast Interactive Capital , the venture capital arm of Comcast, is one of Verivue's financial backers, but Verivue competitor SeaChange International Inc. (Nasdaq: SEAC) disclosed in its third-quarter earnings that it's already starting to benefit from Comcast's next-gen VoD architecture rollout. (See Verivue Surfaces With Comcast Backing and SeaChange Reports Q3.)

Verivue, a Westford, Mass.-based startup that's raised more than $85 million so far and is helmed by former Juniper Networks Inc. (NYSE: JNPR) exec Jim Dolce, is pinning its hopes on the MDX 9000 Series Media Distribution Switch, a network-centric platform that's designed to pipe video in formats for viewing on TVs, PCs, and mobile devices. Its target customers range from cable operators and telcos to over-the-top video companies and CDNs. (See Verivue's Coffers Swell by $20M .)

But it's those cross-platform capabilities that may have piqued Shaw's interest in Verivue's technology, though the value of the new server deal is not yet known.

Unlike MSOs such as Rogers Communications Inc. (Toronto: RCI) and Comcast Corp. (Nasdaq: CMCSA, CMCSK), Shaw has yet to announce a TV Everywhere service of its own. However, Shaw is far ahead of the game in terms of bridging components of its cable VoD platform to the Web. (See Rogers Unboxes 'TV Everywhere', Comcast's 'Xfinity' to Go Mobile in 2010 , and Comcast's 'Xfinity' Goes Live .)

Shaw's customers can, like most other cable subscribers around the world, order and control on-demand content using their digital set-tops. However, the Canadian MSO has also integrated several of those VoD elements, including title search and the ability to purchase, play, and control VoD streams, into a more flexible Web-based interface.

According to the FAQ of the Web-based approach, subs are required to login with their email addresses and passwords before they can start looking around.

PC-VoD

Once in, customers can browse for movie and TV titles or search based on title, actors, and even the price of the movie, and gather other data about a specific title. Subs can also purchase a movie directly from the Web, though they must tell the system which set-top to stream it to. From there, customers can control playback of the movie from the Web or the on-screen/set-top VoD application.

Calgary-based Shaw ended its fiscal fourth quarter with 2.28 million basic cable subscribers and 1.29 million digital customers. — Jeff Baumgartner, Site Editor, Cable Digital News

(0)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
Flash Poll
From The Founder
Last week I dropped in on "Hotlanta," Georgia to moderate Light Reading's inaugural DroneComm conference – a unique colloquium investigating the potential for drone communications to disrupt the world's telecom ecosystem. As you will see, it was a day of exploration and epiphany...
Between the CEOs
Affirmed Networks CEO: Digging Into NFV

5|28|15   |   40:26   |   (2) comments


Hassan Ahmed, CEO of Affirmed Networks, is making some big claims for his NFV startup. I sat down with him at the Light Reading HQ in New York City to get the skinny on what this Acton, Mass.-based startup is up to.
LRTV Documentaries
Cable Eyeing SDN for Headend, Home Uses

5|26|15   |   05:57   |   (1) comment


CableLabs is looking at virtualizing CMTS and CCAP devices in the headend, as well as in-home devices, says CableLabs' Karthik Sundaresan.
LRTV Documentaries
Verizon's Emmons: SDN Key to Cost-Effective Scaling

5|22|15   |   03:53   |   (0) comments


For Verizon and other network operators to ramp up available bandwidth cost effectively, they need to move to SDN and agree on how to do that.
LRTV Documentaries
Lack of Universal SDN a Challenge

5|21|15   |   04:51   |   (3) comments


Heavy Reading Analyst Sterling Perrin talks about how uncertainty about SDN standards and approaches may be slowing deployment.
LRTV Custom TV
Steve Vogelsang Interview: Carrier SDN

5|20|15   |   05:02   |   (0) comments


Sterling Perrin speaks to Steve Vogelsang, Alcatel-Lucent CTO for IP Routing & Transport business, about the new Carrier SDN-enabling Network Services Platform and the operator challenges it solves.
LRTV Custom TV
Carrier SDN: On-Demand Networks for an On-Demand World

5|20|15   |   20:52   |   (0) comments


Steve Vogelsang, Alcatel-Lucent CTO for IP Routing & Transport business, talks about requirements and benefits of Carrier SDN during the keynote address at the Light Reading Carrier SDN event May 2015.
LRTV Documentaries
The Security Challenge of SDN

5|19|15   |   02:52   |   (0) comments


CenturyLink VP James Feger discusses concerns that virtualization could create new vulnerabilities unless network operators build in safeguards.
LRTV Custom TV
NFV Elasticity – Highly Available VNF Scale-Out Architectures for the Mobile Edge

5|18|15   |   5:50   |   (0) comments


Peter Marek and Paul Stevens from Advantech Networks and Communications Group talk about their NFV Elasticity initiative and the company's latest platforms for deploying virtual network functions at the edge of the network. Packetarium XL and the new Versatile Server Module: 'designed to reach parts of the network that other servers cannot reach.'
LRTV Huawei Video Resource Center
Bay Area Spark Meetup 2015

5|14|15   |   3:54   |   (0) comments


Developed in 2009, Apache Spark is a powerful open source processing engine built around speed, ease of use and sophisticated analytics. This spring, Huawei hosted a meetup for Spark developers and data scientists in Santa Clara, California. Light Reading spoke with organizers and attendees about Huawei's code contributions and long-term commitment to Spark.
LRTV Custom TV
The Transport SDN Buzz

5|12|15   |   06:01   |   (1) comment


Sterling Perrin, senior analyst at Heavy Reading, speaks with Peter Ashwood-Smith of Huawei and Guru Parulkar of ON.Lab about the evolution of transport SDN and the integration of technologies.
LRTV Custom TV
Next-Generation CCAP: Cisco cBR-8 Evolved CCAP

5|5|15   |   04:49   |   (0) comments


John Chapman, Cisco's CTO of Cable Access Business Unit and Cisco Fellow, explained the innovation design of Cisco's cBR-8, the industry's first Evolved CCAP, including DOCSIS 3.1 design from ground-up, distributed CCAP with Remote PHY and path to virtualization. Cisco's cBR-8 Evolved CCAP is the platform that will last through the transitions.
LRTV Custom TV
Meeting the Demands of Bandwidth & Service Group Growth

5|1|15   |   5:35   |   (0) comments


Jorge Salinger, Comcast's Vice President of Access Architecture, explains how DOCSIS 3.1 and multi-service CCAP can meet the demands of the bandwidth and service group growth.
Upcoming Live Events
June 8, 2015, Chicago, IL
June 9, 2015, Chicago, IL
June 9-10, 2015, Chicago, IL
June 10, 2015, Chicago, IL
September 29-30, 2015, The Westin Grand Müchen, Munich, Germany
October 6, 2015, The Westin Peachtree Plaza, Atlanta, GA
October 6, 2015, Westin Peachtree Plaza, Atlanta, GA
All Upcoming Live Events
Infographics
Procera has gathered facts, stats and customer experience feedback from a survey of 540 users from across the globe.
Hot Topics
Charter Seals Deals for TWC, Bright House
Mari Silbey, Senior Editor, Cable/Video, 5/26/2015
Eurobites: Alcatel-Lucent Trials 400G in Czech Republic
Paul Rainford, Assistant Editor, Europe, 5/26/2015
Will Carriers Follow Facebook's Networking Lead?
Mitch Wagner, West Coast Bureau Chief, Light Reading, 5/28/2015
Charter Plans Business Services, Wireless Push
Alan Breznick, Cable/Video Practice Leader, 5/27/2015
Facebook Reinvents Data Center Networking
Mitch Wagner, West Coast Bureau Chief, Light Reading, 5/26/2015
Like Us on Facebook
Twitter Feed
BETWEEN THE CEOs - Executive Interviews
On May 29th 1 PM ET, Steve Saunders, founder and CEO of Light Reading, will be drilling into the "pains and gains" of NFV with Saar Gillai, SVP & GM for NFV at Hewlett-Packard Co. (NYSE: HPQ) (HP). He has defined a four-step NFV model describing a sequence of technology innovation. It's a must-read doc for any network architect looking to get to grips with their NFV migration strategy. Join us for the interview, and the chance to ask Saar your NFV questions directly!
Hassan Ahmed, CEO of Affirmed Networks, is making some big claims for his NFV startup. I sat down with him at the Light Reading HQ in New York City to get the skinny on what this Acton, Mass.-based startup is up to.
Cats with Phones