Thailand to set up a cell broadcast emergency warning system

Thailand's Digital Economy and Society (DES) Minister Prasert Jantararuangthong says the cell broadcast emergency warning system will be fully operational this year.

Gigi Onag, Senior Editor, APAC

February 14, 2024

2 Min Read
Seated second from left is Thailand's DES Minister Prasert Jantararuangthong.
Seated second from left is Thailand's DES Minister Prasert Jantararuangthong.(Source: Thailand's Ministry of Digital Economy and Society)

Thailand's Ministry of Digital Economy and Society (MDES) plans to establish a cell broadcast emergency warning system within the year to help the country during disasters and civil unrest.

The proposal for the nationwide system will be submitted to the cabinet next month for approval, according to local media reports.

MDES Minister Prasert Jantararuangthong said Monday that Thailand's major telco operators have to invest 300 million baht (US$8.36 million) each to establish their own cell broadcast center to serve the system. He estimated that each cell broadcast center would take more than six months to install.

The ministry, on the other hand, would need to spend 400 million baht ($11.14 million) to set up its own cell broadcast entity. It is planning to source the project through the National Broadcasting and Telecommunication fund.

Despite the tight timeline, the MDES expects the cell broadcast emergency warning system to be fully operational by the end of the year.

The government still has to appoint the agency that will run the new cell broadcast center and will act as the state command center during emergencies. Prasert said the choice is between the MDES and the Interior Ministry's Disaster Mitigation Centre.

The cell broadcast system has two tiers. The first is a location-based service already in use by major operators, capable of sending short messages to all mobile phones in specific areas. The second is the new cell broadcast system.

Seven core policies

The cell broadcast emergency warning system is one of seven core policies of the MDES for this year.

Other policies include its cloud-first policy, whereby the government hopes to attract local and foreign cloud services providers to invest in Thailand in a bid to turn the country into the cloud hub of Southeast Asia.

In line with this policy, the MDES also intends to provide cloud services to develop public services – involving around 75,000 virtual machines – across no less than 220 government departments.

According to the MDES, switching to cloud would give the government an estimated 30% to 50% savings from its IT infrastructure budget.

Meanwhile, AI has also been identified as a core policy for 2024. The MDES will push for the development of an AI infrastructure through an AI service integration platform on Government Data and Cloud Centre and the development of Thai Large Language Model as an AI infrastructure for the Thai language.

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About the Author(s)

Gigi Onag

Senior Editor, APAC, Light Reading

Gigi Onag is Senior Editor, APAC, Light Reading. She has been a technology journalist for more than 15 years, covering various aspects of enterprise IT across Asia Pacific.

She started with regional IT publications under CMP Asia (now Informa), including Asia Computer Weekly, Intelligent Enterprise Asia and Network Computing Asia and Teledotcom Asia. This was followed by stints with Computerworld Hong Kong and sister publications FutureIoT and FutureCIO. She had contributed articles to South China Morning Post, TechTarget and PC Market among others.

She interspersed her career as a technology editor with a brief sojourn into public relations before returning to journalism joining the editorial team of Mix Magazine, a MICE publication and its sister publication Business Traveller Asia Pacific.

Gigi is based in Hong Kong and is keen to delve deeper into the region’s wide wild world of telecoms.

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