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Rovi, LG Extend DivX Deal

Light Reading
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Light Reading
2/26/2013
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BARCELONA, Spain -- Rovi Corporation (Nasdaq:ROVI), driving digital entertainment innovation, today announced that Rovi and LG Electronics have agreed to renew a multi-year worldwide DivX license. In addition to renewing LG's long-standing support for DivX(R) video playback in LG consumer electronics devices, the agreement also includes the licensing of DivX Plus Streaming(R) for LG mobile devices. The inclusion of Rovi's adaptive streaming format will enable LG to deploy mobile devices compatible with a range of video services from retailers, operators, and content owners, and that deliver an enhanced streaming experience to consumers. DivX Plus Streaming brings features more commonly associated with Blu-ray Discs to the over-the-top entertainment experience. This adaptive streaming solution dynamically adjusts streams to help deliver maximum visual quality up to full 1080p HD based on available bandwidth, while offering an advanced feature set with support for subtitles, chaptering, multiple language tracks, and trick-play functions such as smooth fast forward and rewind. "Our collaboration with LG results in products with the ability to provide optimized video playback across a variety of screens," said Simon Adams, SVP, Sales and Marketing, Consumer Electronics, Rovi Corporation. "In addition to extending our technology relationship with LG, this agreement adds to the incredible support we are receiving from the industry for DivX Plus Streaming." Rovi Corp.

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