Light Reading
AT&T, Sprint and DT say they want to build M2M platforms for others to deliver applications over; Verizon may be a different story

M2M Is All About the Ecosystem, Operators Say

Carol Wilson
12/4/2012
50%
50%

ORLANDO -- Management World Americas -- Wireless service providers are pursuing machine-to-machine as their next big growth area, but for now are mostly focused on building an ecosystem that is easy for applications developers to build to and for consumers to use, according to a keynote panel here this morning.

Speakers for three of the four wireless operators represented, namely AT&T Mobility LLC , Deutsche Telekom AG (NYSE: DT) and Sprint Corp. (NYSE: S), said they are working with developers, enterprise customers and other industries to enable connected cars, smart homes and M2M apps in transportation, manufacturing and other industries globally. In their sights is an industry expected to hit 50 billion connected devices by 2020 and to generate $51 billion worldwide in connectivity revenue.

“We tend not to provide the applications,” said Eric Krauss, director of M2M product management, AT&T Mobility. “Our enterprise customers are looking for help with hardware, networks, and end-to-end service platforms -- they want us to provide flow-through diagnostics down to network and device layer, and they want connectivity layer between our data centers and their data centers.”

Jurgen Hase, VP of the M2M competence center for DT, said his company views the M2M ecosystem as very similar, whether it is developed for a smart home, for a connected car or for other environments.

“Our job is to connect ecosystem -- our part of the connected home or connected car, in the same way, is to create an ecosystem where all the different partners can add their solution and use our platform to connect whatever they want,” Hase said.

The one exception was Verizon Wireless -- according to Glenn Eggert, director of M2M product marketing at Verizon enterprise solutions, who said his company is placing “pretty big bets on a few verticals,” namely telematics or connected cars, health care and energy management. Verizon is developing a horizontal approach to M2M designed to scale, but is going to market it as developed solutions for these industry segments, he said.

Sprint is also focused on telematics, and has already partnered with Chrysler to offer connected vehicles -- Dodge Ram trucks and Dodge Vipers. The carrier’s role is as an “end-to-end systems integrator,” said Tom Nelson, director of marketing, wholesale and emerging solutions, Sprint. The goal is to create an in-car connectivity system that can provide a Wi-Fi hot spot, deliver information or entertainment services, and convey location, emergency and vehicle information in a manner that is intuitive, safe and not distracting to the driver, he said.

“We look at what we can do to simplify M2M, to make it easier to deploy. That is our role,” Nelson said.

Contrasting with the two carriers’ approach to connected cars was the Microsoft Corp. (Nasdaq: MSFT) answer: a Windows-based approach embedded in Ford vehicles that interacts with multiple M2M networks, without human intervention.

“The network of networks is where the power is,” said Eric Troup, CTO, worldwide communications and media industries, Microsoft. But he admitted that there is also power in the data that uses those networks and connections, saying that most of that data is controlled within the industry verticals. As a result, Microsoft plans to partner to tailor its Azure platform for vertical M2M solutions.


Christian Solomine, director of M2M for Rogers Communications Inc. (Toronto: RCI), explained how his company has teamed up with seven other global operators to develop a seamless global M2M service. The other operators are NTT DoCoMo Inc. (NYSE: DCM) in Japan, KPN Mobile and Telefónica SA (NYSE: TEF) in Europe, Singapore Telecommunications Ltd. (SingTel) (OTC: SGTJY) in Singapore, VimpelCom Ltd. (NYSE: VIP) in Russia and Telstra Corp. Ltd. (ASX: TLS; NZK: TLS) in Australia. (See M2M's Magnificent Seven.)

All seven companies happen to be on a single backend system from Jasper Wireless, but Solomine said that is not a requirement for joining the alliance, which intends to expand. One key element is using SIM-card management from established software providers to enable a single SIM for a global company’s M2M solution. The group also provides single points of contact/support for each customer, and standardized pricing.

Where the alliance doesn’t have a wireless footprint, it can use the most favorable roaming plan among the seven companies to save its clients further on their global deployments, he said. — Carol Wilson, Chief Editor, Events, Light Reading

(0)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View
Flash Poll
LRTV Huawei Video Resource Center
Sales Director of INIT on Plug & Play Switch Devices

9|19|14   |   3:21   |   (0) comments


INIT Italy uses both the Huawei S5700 and S7700 series switches for the campus LAN environment. Sales Director Andrea Curti says their company chose these Huawei devices over others because of their performance, flexible scalability and plug-and-play features.
LRTV Huawei Video Resource Center
Saudi Arabia Upgrades Vocational Training System

9|19|14   |   3:31   |   (0) comments


The Technical and Vocational Training Corporation (TVTC) has 100,000 students, 150 government-owned institutions and oversees 1000 private institutes. The CIO of TVTC explains that Huawei devices have allowed them to manage multiple datacenters using just one software program, scientifically tracking the progress of students and teachers, saving them millions.
LRTV Huawei Video Resource Center
Huawei's Media Solutions Are Here to Stay

9|19|14   |   4:35   |   (0) comments


The current media revolution requires rapid upgrades in technology. New formats (HD, 3D, 4K etc.) and the subsequent explosion of file sizes demand sophisticated network and storage architecture. Social media and the multiple distribution channels require a robust asset management system. Gartner analyst Venecia Liu speaks about the current technological trends in ...
LRTV Huawei Video Resource Center
Microgenesis on Huawei's Switches

9|19|14   |   3:57   |   (0) comments


Microgenesis is a solutions and system integrator company in the Philippines whose areas of expertise include data centers, networking and security products. In this video, Executive Director Jeffrey Choa talks to us about his customers needs and they benefit from using Huawei switches.
LRTV Huawei Video Resource Center
Network Solutions Help the Philippines Jump Ahead

9|17|14   |   2:59   |   (0) comments


In the past, the Philippines has under-invested in technology. Now, the CEO of Softshell talks about how Huawei products help the Philippines jump ahead as the economy improves.
LRTV Huawei Video Resource Center
VCS Observation for Safer Cities in the Netherlands

9|17|14   |   5:20   |   (0) comments


Holland's VCS Observation has been operating for 22 years. Its main goal is to get cities safer. CEO Wim van Deijzen tells us some of the challenges his company faces and how Huawei is helping to overcome these challenges.
LRTV Huawei Video Resource Center
A Conversation With Serbia's Ministry of Interior

9|17|14   |   4:38   |   (0) comments


At HCC 2014, the Assistant Minister of the Ministry of Interior of the Republic of Serbia talks to us about his projects and corporation with Huawei. Solutions like Safe City and E-Government and services like cloud computing are just some of the areas his department is interested in.
LRTV Huawei Video Resource Center
IHS Analyst Discusses eLTE at CCW 2014

9|10|14   |   7:09   |   (0) comments


Thomas Lynch, associate director of critical communications at IHS Technology, talks about broadband in critical communications.
LRTV Huawei Video Resource Center
TCAA on Huawei eLTE: A Broadband Solution for Mission-Critical Communications

9|10|14   |   2:29   |   (0) comments


At CCW2014 in Singapore, the TCCA's Phil Kidner talks about the importance of broadband data for critical communications.
LRTV Custom TV
Spotlight on Cisco: SDN for Optical Networks

9|8|14   |   9:27   |   (0) comments


Cisco's Greg Nehib talks OpenFlow and more on the 'Software-Defined Networking for Optical Networks' panel at the Big Telecom Event in June 2014.
LRTV Custom TV
Cisco's Evolved Programmable Network (EPN)

9|8|14   |   4:05   |   (0) comments


A look at the various demos Cisco showed at Light Reading's Big Telecom Event highlighting Cisco's EPN innovation and how SDN and NFV technologies are enabling a variety of new services.
LRTV Huawei Video Resource Center
The Future of Ultra-Broadband, With Kevin Kelly (UBBF2014)

9|5|14   |   1:13   |   (1) comment


If you think the technological changes we've seen up to now are astounding, just wait until you see what the future has in store. Discuss upcoming breakthroughs with Kevin Kelly, Founding Executive Editor of Wired Magazine, at the Huawei Ultra-Broadband Forum on September 24.
Upcoming Live Events!!
September 23, 2014, Denver, CO
October 29, 2014, New York City
November 6, 2014, Santa Clara
November 11, 2014, Atlanta, GA
December 2, 2014, New York City
December 3, 2014, New York City
December 9-10, 2014, Reykjavik, Iceland
June 9-10, 2015, Chicago, IL
Infographics
A survey conducted by Vasona Networks suggests that 72% of mobile users expect good performance all the time, and they'll blame the network operator when it's not up to par.
Today's Cartoon
Vacation Special Caption Competition Click Here
Latest Comment
Hot Topics
AT&T: We'll Bundle Fixed Wireless & DirecTV
Mari Silbey, Independent Technology Editor, 9/15/2014
New NFV Forum Focused on Interoperability
Carol Wilson, Editor-at-large, 9/16/2014
NFV & The Data Center: Top 10 Takeaways
Sarah Reedy, Senior Editor, 9/18/2014
Photos: Qualcomm Takes Over San Francisco
Sarah Reedy, Senior Editor, 9/19/2014
Connecticut Cities Crowdsource Gigabit Nets
Jason Meyers, Senior Editor, Utility Communications/IoT, 9/15/2014
Like Us on Facebook
Twitter Feed