& cplSiteName &

LightSquared: 4G America's Dumbest Pipe

Sarah Thomas
11/2/2011
50%
50%

SAN FRANCISCO -- Open Mobile Summit 2011 -- Wholesale satellite and terrestrial Long Term Evolution (LTE) provider LightSquared 's goal is to build the dumbest of all wireless pipes possible in hopes that its growing list of partners will bring the creativity, CEO Sanjiv Ahuja told Open Mobile Summit attendees Wednesday.

"LightSquared is building the ultimate dumb pipe," he said in his keynote address. "We want to be the dumbest wireless broadband pipe. No intelligence in our network. None. Zero."

Unlike vertically integrated wireless operators focused on the high end, Ajuha said LightSquared was formed to make wireless broadband a pure utility, bringing it to 100 million people in the U.S. before the end of 2012. Inherent in that wholesale structure is an open network. The company has already signed up nearly 20 wholesale partners and vows to have 100 of all sizes in total. (See LightSquared Anticipates Close to 100 Customers, LightSquared Adds YourTel to Wholesale Roster and LightSquared Inks LTE Deal with Vox.)

"You aren't looking for your carrier to provide intelligence; you want the device manufacturer to have connectivity embedded," Ajuha continued. LightSquared's first smartphone maker to do this will be Sharp Electronics Corp. (See LightSquared: Lookin' Sharp, Sharp Talks 3-D & More, LightSquared Gets Sharp for Smartphones and LightSquared's First Device: SuperMiFi .)

In order to unleash this creativity, LightSquared has paired up with Nokia Networks to start a Silicon Valley site called the Innovation SandBox, where startups and entrepreneurs can develop hardware and software and test it on LightSquared's LTE network. The SandBox, which closely resembles the wireless operators' innovation centers, is equivalent to a Match.com for the wireless industry, Ajuha said.

"We don't have a monopoly on creativity," he said. "Creativity happens when you let people have the opportunity to connect to a totally open environment. That's what we are creating."

Just as LightSquared wants to have a hands-off role on development, Ajuha said he wants the Federal Communications Commission (FCC) to leave any GPS issues to the engineers. When asked about LightSquared's very public run-ins with the GPS industry over interference, Ajuha said he's working through it and is confident the company's several proposed solutions will solve the problem. (See LightSquared Finds Another GPS Fix, Soybean Farmers Skeptical of LightSquared, LightSquared: We're the Good Guys, LightSquared Claims High-Precision GPS Fix and LightSquared CEO: Stop Using Us as a Pinata.)

"We think those challenges are behind us," he said. "We are working closer with the FAA [Federal Aviation Administration] to ensure there are no safety issues. We are very confident we'll solve that."

— Sarah Reedy, Senior Reporter, Light Reading Mobile

(6)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
percosan
50%
50%
percosan,
User Rank: Light Beer
12/5/2012 | 4:49:53 PM
re: LightSquared: 4G America's Dumbest Pipe
<div class="wiki">
<h3 style="padding-top: 0px;"></h3>
</div>


"We want to be the dumbest wireless broadband pipe. No intelligence in our network. None. Zero."

If this is their guiding principle when designing the network it will be worth Zero. In order for the network to behave *close* to advertised there needs to be a significant amount of intelligence built in. Especially when working with a finite amount of spectrum.

Now if he said that they "planned to build the smartest pipe ever designed and treat all traffic equally" this would be a meaningful declaration.


&nbsp;


-p

kaps
50%
50%
kaps,
User Rank: Light Beer
12/5/2012 | 4:49:53 PM
re: LightSquared: 4G America's Dumbest Pipe


There was some predictable hallway snickering over Ahuja saying LightSquared wants to be "the dumbest pipe out there" -- mainly circling around the idea of whether or not LightSquared's business plan of being dumb was smart.


"If they're not going to add the intelligence, then who is?" asked one anonymous observer. The question is valid, since any company purchasing service from LightSquared will then have to bring its own network smarts to the table -- thereby decreasing potential profits.


I'd be interested in seeing or hearing about any math that shows how a third party could bring a device or service to market at a price below current cellular offerings -- and if so how that would be profitable.

kaps
50%
50%
kaps,
User Rank: Light Beer
12/5/2012 | 4:49:53 PM
re: LightSquared: 4G America's Dumbest Pipe


There was some predictable hallway snickering over Ahuja saying LightSquared wants to be "the dumbest pipe out there" -- mainly circling around the idea of whether or not LightSquared's business plan of being dumb was smart.


"If they're not going to add the intelligence, then who is?" asked one anonymous observer. The question is valid, since any company purchasing service from LightSquared will then have to bring its own network smarts to the table -- thereby decreasing potential profits.


I'd be interested in seeing or hearing about any math that shows how a third party could bring a device or service to market at a price below current cellular offerings -- and if so how that would be profitable.

joset01
50%
50%
joset01,
User Rank: Light Beer
12/5/2012 | 4:49:52 PM
re: LightSquared: 4G America's Dumbest Pipe


From speaking to their CMO recently it seems they're going to try for more expensive devices and cheaper pay-as-you-go plans. Let's not forget there isn't even a whiff of a network up yet anyway.

VoiceOnTelecom
50%
50%
VoiceOnTelecom,
User Rank: Light Beer
12/5/2012 | 4:49:50 PM
re: LightSquared: 4G America's Dumbest Pipe


Yes, how much network and telecom business intelligence does Best Buy have? &nbsp;Or is that fairly easy to come buy if they have simple objectives?


This is the untold "dumb pipe" story, really, isn't it? &nbsp;What will the third-parties do with it? &nbsp;Regulate? &nbsp;Impose their own caps?


Is anything really going to change?


http://thevoiceontelecom.blogs...

jcadler
50%
50%
jcadler,
User Rank: Light Beer
12/5/2012 | 4:49:44 PM
re: LightSquared: 4G America's Dumbest Pipe


Lightsquared's simple, pipe only offering could be a BETTER business model. &nbsp;Consider Southwest Airlines-- something that got commoditized as an industry matured, which offered the peanuts fares and low priced flights. &nbsp;Why were they lower cost? &nbsp;One plane model, no meals, no frills, no reserved seats, which added up to better profit margins.

From The Founder
Light Reading sits down at CES with the head of Cisco's service provider video business, Conrad Clemson, to discuss how NFV and cloud security relate to video, the challenge of managing 4K/8K traffic, the global expansion of Netflix and virtual reality.
Flash Poll
Live Streaming Video
CLOUD / MANAGED SERVICES: Prepping Ethernet for the Cloud
Moderator: Ray LeMaistre Panelists: Jeremy Bye, Leonard Sheahan
LRTV Documentaries
All Change in Video

2|11|16   |   33:12   |   (1) comment


At this moderated panel at 2020 Vision in Dublin, Alan Breznick, Cable/Video Practice Leader of Light Reading, sits down with Jeff Finkelstein, director of network architecture at Cox Communications, to discuss the rapidly changing video market.
LRTV Custom TV
Hosting in Ireland, Past & Present

2|10|16   |   16:07   |   (0) comments


Garry Connolly, president of Host in Ireland, presents the keynote at Light Reading's 2020 Vision Executive Summit in Dublin.
Women in Comms Introduction Videos
What's Hot in Mobile Commerce?

2|10|16   |   12:18   |   (1) comment


Claire Maslen, financial services relationship manager at the GSMA, talks about the development of the digital commerce sector and the types of relationships that mobile operators are developing to further their m-commerce strategies.
LRTV Documentaries
EANTC Tests Nokia IP Routing & Mobile Gateway VNFs for Real World Deployment

2|9|16   |   5:08   |   (1) comment


Nokia obtained validation of its virtualized router and virtualized mobile gateway capabilities through rigorous testing performed by EANTC. The results set a new industry benchmark for outstanding performance, scalability, resiliency and manageability. Nokia VNFs are ready for telco cloud deployment, so that service providers can accelerate mobile, business and ...
Between the CEOs
CEO Chat With Level 3's Jack Waters

2|8|16   |   26:15   |   (1) comment


Light Reading CEO and founder Steve Saunders sits down with Level 3 Communications' CTO Jack Waters to discuss hot topics like virtualization, 4K and the future of telecom...
LRTV Custom TV
The Composable Telco

2|8|16   |   24:46   |   (0) comments


Heavy Reading's Principal Analyst Caroline Chappell presents the keynote at Light Reading's 2020 Vision Executive Summit in Dublin.
LRTV Custom TV
Join Us at the Digital Operations Transformation Summit

2|4|16   |   03:52   |   (0) comments


The Digital Operations Transformation Summit on February 21, 2016 at the Crowne Plaza Barcelona Fira Centre will bring together 50 senior executives to engage in a unique debate on the opportunities and challenges presented by the transformative evolving digital landscape. RSVP now at events@lightreading.com.
LRTV Custom TV
Making the Test: ADVA Ensemble Connector vs. Open vSwitch

2|4|16   |   01:28   |   (0) comments


Light Reading, in partnership with EANTC, recently tested ADVA's Ensemble Connector, which replaces open vSwitch and offers carrier-grade capability and interoperability. The test results strengthen ADVA's credibility as a provider in the virtualization space.
LRTV Custom TV
Bridging the Gap Between PoCs & Deployment in NFV

2|4|16   |   31:50   |   (0) comments


Charlie Ashton of Wind River presents the keynote at Light Reading's 2020 Vision executive summit in Dublin.
Between the CEOs
CEO Chat With Mike Aquino

2|3|16   |   17:34   |   (0) comments


The former CEO of Overture Networks, Mike Aquino, discusses why truly open virtualization solutions provide service providers with the greatest choice.
Shades of Ray
MWC: Buckle Up for 5G & the IIoT

2|2|16   |   02:28   |   (0) comments


This year's Mobile World Congress looks set to be a 5G land grab and a chance to get down and dirty with the Industrial Internet of Things (IIoT) – but what will the 5G discussions actually be about?
LRTV Custom TV
Case Study: Building China's Next-Gen TV Networks

2|2|16   |   5:01   |   (0) comments


With over 2 billion viewers worldwide, Shenzhen Media Group is one of China's largest content producers. By partnering with Huawei and Sobey, SZMG was able to modernize media operations with the Converged News Center, a production studio that is a model for next-generation workflows.
Upcoming Live Events
March 10, 2016, The Cable Center, Denver, CO
April 5, 2016, The Ritz Carlton, Charlotte, NC
May 23, 2016, Austin, TX
May 24-25, 2016, Austin Convention Center, Austin, TX
All Upcoming Live Events
Hot Topics
AT&T Lights Fire Under 5G, Plans 2016 Trials
Iain Morris, News Editor, 2/12/2016
Yahoo & Verizon Sitting in a Tree...
Brian Santo, Senior editor, Test & Measurement / Components, Light Reading, 2/8/2016
Vodafone: Flexible Work Policies Boost Profits
Sarah Thomas, Editorial Operations Director, 2/8/2016
It's Time to Integrate OTT Video
Alan Breznick, Cable/Video Practice Leader, 2/8/2016
Andreessen Facepalms on Facebook Free Basics
Mitch Wagner, West Coast Bureau Chief, Light Reading, 2/10/2016
Like Us on Facebook
Twitter Feed
Webinar Archive
BETWEEN THE CEOs - Executive Interviews
Light Reading CEO and founder Steve Saunders sits down with Level 3 Communications' CTO Jack Waters to discuss hot topics like virtualization, 4K and the future of telecom...
The former CEO of Overture Networks, Mike Aquino, discusses why truly open virtualization solutions provide service providers with the greatest choice.
Live Digital Audio

Broadband speeds are ramping up across Europe as the continent, at its own pace, follows North America towards a gigabit society. But there are many steps to take on the road to gigabit broadband availability and a number of technology options that can meet the various requirements of Europe’s high-speed fixed broadband network operators. During this radio show we will look at some of the catalysts for broadband network investments and examine the menu of technology options on offer, including vectoring and G.fast for copper plant evolution and the various deployment possibilities for FTTH/B.