Light Reading

Mohu Turns Over New Leaf for OTA TV

Mari Silbey
4/15/2014
50%
50%

Mohu wants to bring the sexy back to over-the-air (OTA) television. Already well-known for its Leaf HDTV antenna, Mohu launched a new product in the Leaf line Tuesday that it describes as providing "top performance in a stylish, small package." The Leaf Metro boasts a 25-mile reception radius. It's available online from Mohu for $24.95.

The numbers on broadcast-only households are in dispute. The National Association of Broadcasters (NAB) says 19.3% of US homes are broadcast-only, while the Consumer Electronics Association (CEA) argues that the number is under 10%. Either way, there has been a definite uptick in interest around OTA programming in recent years. Higher monthly fees for pay-TV services and new online video options make OTA an attractive alternative to cable. Much like Aereo is trying to capitalize on free TV with its cloud-based services, Mohu wants to do the same with its OTA antennas. (See Antenna TV Roars Back.)

Today's introduction of the Leaf Metro is interesting because it provides a useful data point on market demand for OTA television. However, Mohu may soon have another product that expands even further on the value proposition of free TV. The company recently completed a Kickstarter campaign for its Mohu Channels device, which is designed to combine OTA content with web-based video.

As described by Mohu, the adapter product pulls in content from an HD antenna (sold separately) and online video sources. It also offers a program guide that marries both types of content in one interface and lets users personalize listings with the channels that are most relevant to them. The Mohu Channels device is scheduled to launch this summer.

— Mari Silbey, special to Light Reading

(9)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
wanlord
50%
50%
wanlord,
User Rank: Light Sabre
4/16/2014 | 1:15:26 PM
Re: your mileage may vary ...
It would be cool if you could integrate this in with Aereo. I live in a metro area only 25 miles from the broadcasts, but some terrain is in the way and I can't tune to any channels so it provides little value.

Speaking of Aereo, good video. Why didn't LR get the exclusive?

http://techcrunch.com/2014/04/16/aereo-shows-off-their-rooftop-antenna-farm-ahead-of-supreme-court-ruling/?ncid=rss

 

 

 
mendyk
50%
50%
mendyk,
User Rank: Light Sabre
4/15/2014 | 5:10:45 PM
Re: your mileage may vary ...
25 Miles is a great song by Edwin Starr, but it's just miserable for OTA TV antenna performance. In fact, Mohu sells an indoor antenna with 50-mile coverage, which invites the question of why this one is being discussed. Also, broadcast towers are not distributed -- one facility covers an entire service area, which generally covers a 70-mile radius.

 
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
4/15/2014 | 5:06:06 PM
Re: your mileage may vary ...
I wonder if an OTA antenna with a 25-mile radius might be useful in a flat city like those in the Western US -- Los Angeles or Phoenix, for example. They sprawl out, but broadcast towers might well be located at intervals closer than 25 miles. 
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
4/15/2014 | 5:04:51 PM
OTA
Combine a good OTA digital antenna with a device like the TiVo Roamio and you're really on to something that can go a long way to allowing you to cut the cord. 
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
4/15/2014 | 5:04:05 PM
Re: Almost ready
sam masud - "It's a love-hate relationship that I have with my cable tv provider--I hate them, they love my money."

Ha! Me too regarding the love-hate relationship. I hate my cable provider, but love MAD MEN and GAME OF THRONES.
mendyk
50%
50%
mendyk,
User Rank: Light Sabre
4/15/2014 | 4:22:29 PM
Re: your mileage may vary ...
NYC is probably the worst place for OTA antennas because of really really big buildings. In fact, CATV's first significant urban buildout was in Manhattan specifically for that reason.
Jessie Morrow
50%
50%
Jessie Morrow,
User Rank: Lightning
4/15/2014 | 4:11:23 PM
Re: your mileage may vary ...
The only place where it makes any sense is centrally located in a large metro area. Is there enough potential business in NYC and the rest of the usual suspects?
mendyk
50%
50%
mendyk,
User Rank: Light Sabre
4/15/2014 | 2:36:22 PM
your mileage may vary ...
A 25-mile reception radius sounds very very poor. Is that really the spec for this?
sam masud
50%
50%
sam masud,
User Rank: Light Sabre
4/15/2014 | 2:03:59 PM
Almost ready
I think I'm ready to cut the cord. It's a love-hate relationship that I have with my cable tv provider--I hate them, they love my money.
Flash Poll
From The Founder
Anshul Sadana answers questions from Steve Saunders, Light Reading's founder and CEO, about Arista's CloudVision, a global cloud network controller for workload orchestration and workflow automation delivering a turnkey solution for cloud networking.
Live Streaming Video
CLOUD / MANAGED SERVICES: Prepping Ethernet for the Cloud
Moderator: Ray LeMaistre Panelists: Jeremy Bye, Leonard Sheahan
LRTV Custom TV
End-User or Enterprise Benefits to the New IP

7|30|15   |   04:27   |   (1) comment


Andrew Coward discusses what the New IP means to end users or enterprise customers. He explains compelling reasons, including how every customer can get their own network, from the transformation to the New IP.
LRTV Custom TV
Network Visibility & the New IP

7|30|15   |   02:23   |   (0) comments


Mukund Srigopal provides an explanation of what network visibility is and how it is essential as service providers transition to the New IP. In addition, the importance of the network packet broker is discussed.
Between the CEOs
Video Exclusive With Basil Alwan, Alcatel-Lucent

7|24|15   |   26:44   |   (5) comments


Basil Alwan, President of IP Routing & Transport at Alcatel-Lucent, discusses virtualization, cultural challenges, the capex crunch and more with Light Reading founder and CEO Steve Saunders.
LRTV Custom TV
VDF: Enable the Financial With Mobile Money

7|20|15   |   06:53   |   (0) comments


Ian Ravenscroft discusses how operators can expand to occupy the entire digital services value chain through service innovation.
LRTV Custom TV
Telefónica on OSS Transformation

7|20|15   |   06:01   |   (0) comments


Jose Gonzales discusses the details of Telefónica's operation transformation program.
LRTV Custom TV
Judi Achmadi on Huawei's Cloud Storage Solution

7|20|15   |   03:33   |   (0) comments


Judi discusses the key business goals of TelekomSigma's public cloud service and how Huawei's solution helps them address challenges.
LRTV Custom TV
KPN Enlightening Digital Business & IT Transformation

7|20|15   |   06:19   |   (0) comments


Rob de Beer discusses the changes that operators need to make with service innovation now coming from the Internet world.
LRTV Custom TV
Stratus Telco-Grade Cloud Solutions & NFV

7|20|15   |   07:34   |   (0) comments


Ali Kafel from Stratus Technologies addresses high-availability concerns within the telco industry with a solution that enables telcos to provide high-availability and stateful fault-tolerance using a software-based approach.
LRTV Documentaries
The Six Million Dollar Business Man

7|20|15   |   01:52   |   (0) comments


Steve Saunders, publisher. A man barely alive after an acquisition malfunction imploded the company he founded. Gentlemen, we can rebuild Light Reading. Better, faster, stronger.
Between the CEOs
CEO Chat With Anukool Lakhina, Guavus

7|20|15   |   38:51   |   (1) comment


Guavus CEO Anukool Lakhina talks to Light Reading founder and CEO Steve Saunders about the role of operational analytics in the communications services and networking sectors, particularly in relation to IoT.
LRTV Custom TV
IBM's Flash Storage With Intel QuickAssist

7|20|15   |   03:18   |   (0) comments


Intel's Bev Crair and IBM's Eric Herzog discuss how IBM's V9000 Flash Storage System has helped customers around the world. Featuring real-time compression powered by Intel QuickAssist Technology, the V9000 is a next-gen flash storage solution.
LRTV Huawei Video Resource Center
Thailand's AIS: Transforming to an FMC Operator

7|17|15   |   4:53   |   (0) comments


Saran Phaloprakarn, Senior VP of Fixed Broadband Business Management of Thailand's AIS, was a keynote speaker at the first Asia-Pacific Ultra Broadband Summit in Bangkok. In this video, he talks to Heavy Reading about transforming into an FMC (FBB+MBB+Content) operator.
Upcoming Live Events
September 16-17, 2015, The Westin Galleria Dallas, Dallas, TX
September 16, 2015, The Westin Galleria Dallas, Dallas, TX
September 16, 2015, The Westin Galleria Dallas, Dallas, TX
September 29-30, 2015, The Westin Grand Müchen, Munich, Germany
October 14-15, 2015, New Orleans Ernest N. Morial Convention Center, New Orleans, LA
November 5, 2015, Hilton Santa Clara, Santa Clara, CA
November 17, 2015, Santa Clara, California
December 1, 2015, The Westin Times Square, New York City
All Upcoming Live Events
Infographics
Network operators start seeing savings from NFV in the first year, according to a study by Affirmed Networks and ACG.
Hot Topics
Robbins Succeeds Chambers as Cisco Changes CEOs
Mitch Wagner, West Coast Bureau Chief, Light Reading, 7/27/2015
Cable Feuds With Senate Dems Over STBs
Alan Breznick, Cable/Video Practice Leader, 7/31/2015
RJio to Launch Its Own 4G Devices Brand
Gagandeep Kaur, Contributing Editor, 7/27/2015
Easing the Tech Pains for the Homeless
Carol Wilson, Editor-at-large, 7/28/2015
Like Us on Facebook
Twitter Feed
September 22, 2015
Media Begins With “Me”
Webinar Archive
BETWEEN THE CEOs - Executive Interviews
Basil Alwan, President of IP Routing & Transport at Alcatel-Lucent, discusses virtualization, cultural challenges, the capex crunch and more with Light Reading founder and CEO Steve Saunders.
Guavus CEO Anukool Lakhina talks to Light Reading founder and CEO Steve Saunders about the role of operational analytics in the communications services and networking sectors, particularly in relation to IoT.
Cats with Phones
Comes With Free Phone Stand Click Here
Who says cats don't have any skills?