& cplSiteName &

Mohu Turns Over New Leaf for OTA TV

Mari Silbey
4/15/2014
50%
50%

Mohu wants to bring the sexy back to over-the-air (OTA) television. Already well-known for its Leaf HDTV antenna, Mohu launched a new product in the Leaf line Tuesday that it describes as providing "top performance in a stylish, small package." The Leaf Metro boasts a 25-mile reception radius. It's available online from Mohu for $24.95.

The numbers on broadcast-only households are in dispute. The National Association of Broadcasters (NAB) says 19.3% of US homes are broadcast-only, while the Consumer Electronics Association (CEA) argues that the number is under 10%. Either way, there has been a definite uptick in interest around OTA programming in recent years. Higher monthly fees for pay-TV services and new online video options make OTA an attractive alternative to cable. Much like Aereo is trying to capitalize on free TV with its cloud-based services, Mohu wants to do the same with its OTA antennas. (See Antenna TV Roars Back.)

Today's introduction of the Leaf Metro is interesting because it provides a useful data point on market demand for OTA television. However, Mohu may soon have another product that expands even further on the value proposition of free TV. The company recently completed a Kickstarter campaign for its Mohu Channels device, which is designed to combine OTA content with web-based video.

As described by Mohu, the adapter product pulls in content from an HD antenna (sold separately) and online video sources. It also offers a program guide that marries both types of content in one interface and lets users personalize listings with the channels that are most relevant to them. The Mohu Channels device is scheduled to launch this summer.

— Mari Silbey, special to Light Reading

(9)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
wanlord
50%
50%
wanlord,
User Rank: Light Sabre
4/16/2014 | 1:15:26 PM
Re: your mileage may vary ...
It would be cool if you could integrate this in with Aereo. I live in a metro area only 25 miles from the broadcasts, but some terrain is in the way and I can't tune to any channels so it provides little value.

Speaking of Aereo, good video. Why didn't LR get the exclusive?

http://techcrunch.com/2014/04/16/aereo-shows-off-their-rooftop-antenna-farm-ahead-of-supreme-court-ruling/?ncid=rss

 

 

 
mendyk
50%
50%
mendyk,
User Rank: Light Sabre
4/15/2014 | 5:10:45 PM
Re: your mileage may vary ...
25 Miles is a great song by Edwin Starr, but it's just miserable for OTA TV antenna performance. In fact, Mohu sells an indoor antenna with 50-mile coverage, which invites the question of why this one is being discussed. Also, broadcast towers are not distributed -- one facility covers an entire service area, which generally covers a 70-mile radius.

 
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
4/15/2014 | 5:06:06 PM
Re: your mileage may vary ...
I wonder if an OTA antenna with a 25-mile radius might be useful in a flat city like those in the Western US -- Los Angeles or Phoenix, for example. They sprawl out, but broadcast towers might well be located at intervals closer than 25 miles. 
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
4/15/2014 | 5:04:51 PM
OTA
Combine a good OTA digital antenna with a device like the TiVo Roamio and you're really on to something that can go a long way to allowing you to cut the cord. 
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
4/15/2014 | 5:04:05 PM
Re: Almost ready
sam masud - "It's a love-hate relationship that I have with my cable tv provider--I hate them, they love my money."

Ha! Me too regarding the love-hate relationship. I hate my cable provider, but love MAD MEN and GAME OF THRONES.
mendyk
50%
50%
mendyk,
User Rank: Light Sabre
4/15/2014 | 4:22:29 PM
Re: your mileage may vary ...
NYC is probably the worst place for OTA antennas because of really really big buildings. In fact, CATV's first significant urban buildout was in Manhattan specifically for that reason.
Jessie Morrow
50%
50%
Jessie Morrow,
User Rank: Lightning
4/15/2014 | 4:11:23 PM
Re: your mileage may vary ...
The only place where it makes any sense is centrally located in a large metro area. Is there enough potential business in NYC and the rest of the usual suspects?
mendyk
50%
50%
mendyk,
User Rank: Light Sabre
4/15/2014 | 2:36:22 PM
your mileage may vary ...
A 25-mile reception radius sounds very very poor. Is that really the spec for this?
sam masud
50%
50%
sam masud,
User Rank: Light Sabre
4/15/2014 | 2:03:59 PM
Almost ready
I think I'm ready to cut the cord. It's a love-hate relationship that I have with my cable tv provider--I hate them, they love my money.
From The Founder
Download our complete guide to de-risking NFV deployment in 2016, including:
  • An eight-step strategy to deploying NFV safely, based on input from the companies that have already started virtualizing their production networks.
  • Interviews with leading executives at Colt, AT&T, Deutsche Telekom, Cisco, Nokia, ZTE, Ericsson and Heavy Reading.
  • Flash Poll
    Live Streaming Video
    Prepping for the Future: Upskill U Explained
    During this short kick-off video, Doug Webster, Vice President of Service Provider Marketing, Cisco, and Light Reading’s CEO & Founder Steve Saunders give an overview of Upskill U.
    LRTV Interviews
    AT&T Expert on the Key Pillars of UC

    4|29|16   |   03:58   |   (0) comments


    Vishy Gopalakrishnan, AVP of product marketing at AT&T, talks about the three developments that are making unified communications and collaboration secure and reliable for enterprise users.
    LRTV Documentaries
    LRTV Report: Mobile Core Innovation

    4|28|16   |   25:32   |   (0) comments


    Hear from multiple industry experts from Deutsche Telekom, SK Telecom, Heavy Reading, Huawei, Cisco, Ericsson, Nokia, NEC and many more about developments in the mobile core as operators virtualize their IMS and evolved packet core systems and prepare for a 5G world.
    LRTV Huawei Video Resource Center
    NFV World Congress Highlight

    4|26|16   |     |   (0) comments


    The highlight of the NFV World Congress contains exciting telecom news. Join us for an inside look at Huawei's ICT 2020 plan and its latest collaboration with industry leaders.
    LRTV Interviews
    Unified Comms Finds Its Voice

    4|25|16   |   03:44   |   (0) comments


    Peter Quinlan, VP of UCC Product Management at Tata Communications, talks about the evolution of the unified communications and collaboration services sector and how voice is now a big part of current developments.
    LRTV Documentaries
    So... What Do We Do Now?

    4|25|16   |   03:24   |   (0) comments


    After a long hiatus, Max Dingman, the CEO of a GeeGhiz, returns for a motivational board room pep talk.
    LRTV Documentaries
    NAB 2016 Highlights

    4|21|16   |     |   (0) comments


    Light Reading's Cable/Video Practice Leader Alan Breznick climbs down from the slots to tell us about the latest news in broadcast technology at NAB 2016 in Las Vegas.
    Between the CEOs
    CEO Chat: Deepfield's Craig Labovitz

    4|21|16   |     |   (0) comments


    In this latest installment of the CEO Chat series, Craig Labovitz, co-founder and CEO of Deepfield, sits down with Light Reading's Steve Saunders in Light Reading's New York City office to discuss how Deepfield fits in with the big data trend and more.
    Shades of Ray
    Leading Lights 2016: Shortlists Announced

    4|20|16   |   0:53   |   (0) comments


    The judging is over and the Leading Lights 2016 shortlists have been published -- you can see who made the cut by clicking on this link.
    LRTV Custom TV
    Introducing MulteFire – Qualcomm at MWC 2016

    4|18|16   |   3.29   |   (0) comments


    MulteFire is the latest option for using LTE in unlicensed spectrum. As oppose to its close 'siblings', LAA and LTE-U, MulteFire operates solely in unlicensed spectrum, which enables it to offer the best of two worlds – LTE-like performance with WiFi-like deployment simplicity. In this interview, Sanjeev Athalye, Sr. Director, Product Management at Qualcomm ...
    Between the CEOs
    CEO Chat: Grant Van Rooyen of Cologix

    4|18|16   |     |   (0) comments


    Grant van Rooyen, president and CEO of Cologix, sits down with Steve Saunders, founder and CEO of Light Reading, in the vendor's New Jersey facility to offer an inside look at the company's success story and discuss the importance of security in the telecom industry.
    LRTV Huawei Video Resource Center
    ONS 2016 – Demonstration of Huawei's NetMatrix Multi-Vendor SDN Orchestrator

    4|15|16   |     |   (0) comments


    This demonstration shows how Huawei's NetMatrix SDN Orchestrator (SDN-O) addresses an operator's core service agility needs for services spanning multi-domain, multivendor networks: it includes a demonstration of:
    - Rapid New Service Design: using YANG to model a complex example of multi-domain, multivendor L3VPN network connectivity service that ...
    LRTV Custom TV
    AT&T Wants to Own North Carolina

    4|15|16   |     |   (1) comment


    Venessa Harrison, president of North Carolina for AT&T, tells how the company will expand its GigaPower service beyond the seven N.C. cities it already serves.

  • This blog, sponsored by AT&T, is the second part of a ten-part series examining next-generation broadband technologies titled "Behind the Speeds."
  • Upcoming Live Events
    May 23, 2016, Austin, TX
    May 23, 2016, Austin Convention Center
    May 24-25, 2016, Austin Convention Center, Austin, TX
    September 13-14, 2016, The Curtis Hotel, Denver, CO
    December 6-8, 2016,
    June 16-18, 2017, Austin Convention Center, Austin, TX
    All Upcoming Live Events
    Infographics
    A new survey conducted by Heavy Reading and TM Forum shows that CSPs around the world see the move to digital operations as a necessary part of their overall virtualization strategies.
    Hot Topics
    Ultra-Broadband Summit, Hong Kong
    Iain Morris, News Editor, 4/27/2016
    WiCipedia: Woman Cards & Bitch Switches
    Sarah Thomas, Director, Women in Comms, 4/29/2016
    FCC Poised to Re-Regulate Wholesale Access
    Carol Wilson, Editor-at-large, 4/28/2016
    Amazon AWS Reports $2.6B Quarterly Revenue, Up a Colossal 64%
    Mitch Wagner, West Coast Bureau Chief, Light Reading, 4/28/2016
    Mitel Asks: What Time of Day Do You Shower?
    Mitch Wagner, West Coast Bureau Chief, Light Reading, 4/25/2016
    Like Us on Facebook
    Twitter Feed
    BETWEEN THE CEOs - Executive Interviews
    In this latest installment of the CEO Chat series, Craig Labovitz, co-founder and CEO of Deepfield, sits down with Light Reading's Steve Saunders in Light Reading's New York City office to discuss how Deepfield fits in with the big data trend and more.
    Grant van Rooyen, president and CEO of Cologix, sits down with Steve Saunders, founder and CEO of Light Reading, in the vendor's New Jersey facility to offer an inside look at the company's success story and discuss the importance of security in the telecom industry.
    Animals with Phones
    Live Digital Audio

    Of all the tech companies in the Valley, Intel has made the most aggressive commitment to building a diverse and inclusive workplace culture. It's doing so by taking concrete, measurable steps, making a large financial investment and through a commitment to complete transparency about its progress. In this radio show, WiC Director Sarah Thomas will be joined by Shlomit Weiss, Intel's Vice President, Data Center Group, and General Manager of Networking Engineering, who will share with us why Intel is tackling this huge challenge, how and to what effect. She will also discuss her unique experiences leading development of Client SOC development in the past and today leading development of all of the chipmaker's silicon hardware for networking IPs and discrete devices and managing a team of 600 engineers across Israel, Europe and the US.