& cplSiteName &

Mohu Turns Over New Leaf for OTA TV

Mari Silbey
4/15/2014
50%
50%

Mohu wants to bring the sexy back to over-the-air (OTA) television. Already well-known for its Leaf HDTV antenna, Mohu launched a new product in the Leaf line Tuesday that it describes as providing "top performance in a stylish, small package." The Leaf Metro boasts a 25-mile reception radius. It's available online from Mohu for $24.95.

The numbers on broadcast-only households are in dispute. The National Association of Broadcasters (NAB) says 19.3% of US homes are broadcast-only, while the Consumer Electronics Association (CEA) argues that the number is under 10%. Either way, there has been a definite uptick in interest around OTA programming in recent years. Higher monthly fees for pay-TV services and new online video options make OTA an attractive alternative to cable. Much like Aereo is trying to capitalize on free TV with its cloud-based services, Mohu wants to do the same with its OTA antennas. (See Antenna TV Roars Back.)

Today's introduction of the Leaf Metro is interesting because it provides a useful data point on market demand for OTA television. However, Mohu may soon have another product that expands even further on the value proposition of free TV. The company recently completed a Kickstarter campaign for its Mohu Channels device, which is designed to combine OTA content with web-based video.

As described by Mohu, the adapter product pulls in content from an HD antenna (sold separately) and online video sources. It also offers a program guide that marries both types of content in one interface and lets users personalize listings with the channels that are most relevant to them. The Mohu Channels device is scheduled to launch this summer.

— Mari Silbey, special to Light Reading

(9)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View        ADD A COMMENT
wanlord
50%
50%
wanlord,
User Rank: Light Sabre
4/16/2014 | 1:15:26 PM
Re: your mileage may vary ...
It would be cool if you could integrate this in with Aereo. I live in a metro area only 25 miles from the broadcasts, but some terrain is in the way and I can't tune to any channels so it provides little value.

Speaking of Aereo, good video. Why didn't LR get the exclusive?

http://techcrunch.com/2014/04/16/aereo-shows-off-their-rooftop-antenna-farm-ahead-of-supreme-court-ruling/?ncid=rss

 

 

 
mendyk
50%
50%
mendyk,
User Rank: Light Sabre
4/15/2014 | 5:10:45 PM
Re: your mileage may vary ...
25 Miles is a great song by Edwin Starr, but it's just miserable for OTA TV antenna performance. In fact, Mohu sells an indoor antenna with 50-mile coverage, which invites the question of why this one is being discussed. Also, broadcast towers are not distributed -- one facility covers an entire service area, which generally covers a 70-mile radius.

 
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
4/15/2014 | 5:06:06 PM
Re: your mileage may vary ...
I wonder if an OTA antenna with a 25-mile radius might be useful in a flat city like those in the Western US -- Los Angeles or Phoenix, for example. They sprawl out, but broadcast towers might well be located at intervals closer than 25 miles. 
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
4/15/2014 | 5:04:51 PM
OTA
Combine a good OTA digital antenna with a device like the TiVo Roamio and you're really on to something that can go a long way to allowing you to cut the cord. 
Mitch Wagner
50%
50%
Mitch Wagner,
User Rank: Lightning
4/15/2014 | 5:04:05 PM
Re: Almost ready
sam masud - "It's a love-hate relationship that I have with my cable tv provider--I hate them, they love my money."

Ha! Me too regarding the love-hate relationship. I hate my cable provider, but love MAD MEN and GAME OF THRONES.
mendyk
50%
50%
mendyk,
User Rank: Light Sabre
4/15/2014 | 4:22:29 PM
Re: your mileage may vary ...
NYC is probably the worst place for OTA antennas because of really really big buildings. In fact, CATV's first significant urban buildout was in Manhattan specifically for that reason.
Jessie Morrow
50%
50%
Jessie Morrow,
User Rank: Lightning
4/15/2014 | 4:11:23 PM
Re: your mileage may vary ...
The only place where it makes any sense is centrally located in a large metro area. Is there enough potential business in NYC and the rest of the usual suspects?
mendyk
50%
50%
mendyk,
User Rank: Light Sabre
4/15/2014 | 2:36:22 PM
your mileage may vary ...
A 25-mile reception radius sounds very very poor. Is that really the spec for this?
sam masud
50%
50%
sam masud,
User Rank: Light Sabre
4/15/2014 | 2:03:59 PM
Almost ready
I think I'm ready to cut the cord. It's a love-hate relationship that I have with my cable tv provider--I hate them, they love my money.
From The Founder
Kicking off BCE 2017, Light Reading founder Steve Saunders lays blame for NFV's slow ramp-up and urges telecom to return to old-fashioned standards building and interoperability.
Flash Poll
Live Streaming Video
Charting the CSP's Future
Six different communications service providers join to debate their visions of the future CSP, following a landmark presentation from AT&T on its massive virtualization efforts and a look back on where the telecom industry has been and where it's going from two industry veterans.
Women in Comms Introduction Videos
Infinera's Sales Director Paints Tech's Big Picture

6|21|17   |   4:14   |   (2) comments


Shannon Williams, Infinera's director of sales, shares how she achieves work's many balancing acts -- between her role and the broader company, today and tomorrow's tech and more.
LRTV Custom TV
SD-WAN Innovation & Trends

6|20|17   |     |   (0) comments


Versa CEO Kelly Ahuja discusses with Carol Wilson the current status and trends in the SD-WAN market, Versa's innovation around building a software platform with broad contextualization, and the advantages that startups can bring to the SD-WAN market.
LRTV Interviews
Ovum's Dario Talmesio on 5G in Europe

6|20|17   |   02:16   |   (0) comments


At 5G World 2017, Dario Talmesio, principal analyst and practice leader on Ovum's fixed and mobile telecoms European team, explains the emerging trends amongst European operators as they prepare for 5G.
LRTV Custom TV
Putting Power on a Pedestal

6|19|17   |     |   (0) comments


ARRIS's John Ulm says a major accomplishment of SCTE•ISBE's Energy 2020 program is increased focus on power cost and consumption, including inclusion of energy requirements in operators' RFPs and RFIs.
LRTV Custom TV
Gigabit Access: The Last-Mile Pipe for All Future Services

6|19|17   |     |   (0) comments


A Gigabit access platform being deployed today must be able to deliver all types of services to an increasing number of devices. A non-blocking architecture is necessary to support the ever-increasing growth in bandwidth demand. The Huawei Gigabit access solution is based on a distributed design that is fully scalable to deliver a unprecedented performance.
LRTV Custom TV
Key Factors to Successfully Deploy an SD-WAN Service

6|19|17   |     |   (0) comments


As service providers transition their SD-WAN solution from trials and limited deployments into production at large scale, there are important considerations to successfully operationalize these solutions and realize their full potential, without adding complexity, introducing uncertainty or disrupting current business operations. Sunil Khandekar, CEO and Founder ...
LRTV Custom TV
IoT Solutions: Rational Exuberance

6|19|17   |     |   (0) comments


IoT solutions are morphing from hype into viable business opportunities. Huawei has the platform and ecosystem support to help carriers successfully address new business opportunities in the IoT space.
LRTV Custom TV
Realizing ICN as a Network Slice for Mobile Data Distribution

6|19|17   |     |   (1) comment


Network slicing in 5G allows the potential introduction of new network architectures such as Information-centric Networks (ICN) as a slice, managed over a shared pool of compute, storage and bandwidth resource. Services over an ICN slice can benefit from many architectural features such as Name Based Networking, Security, Multicasting, Multi-homing, Mobility, ...
LRTV Interviews
Ovum's Mike Roberts on 5G Uptake

6|19|17   |   04:08   |   (0) comments


Mike Roberts, research director for Ovum's service provider markets group, explains why he has boosted his 5G subscriptions forecast.
LRTV Interviews
AT&T's Hubbard on Intersection of SD-WAN & MPLS

6|15|17   |     |   (0) comments


Rick Hubbard, SVP of Network Product Management for AT&T Business Solutions, discusses how AT&T's approach to SD-WAN fits in with its overall virtualization strategy, explains how SD-WAN can improve enterprise customers' use of the cloud and addresses the intersection of SD-WAN and MPLS.
Telecom Innovators Video Showcase
Keep Connected IoT Devices Under Control With Allot

6|15|17   |     |   (0) comments


Allot AVP of International Pre-Sales, Daniel Keidar, explains how communications service providers can protect infrastructure and service availability from flooding attacks caused by malfunctioning or bot-infected devices connected to their network.
LRTV Custom TV
ZTE 5G World Highlights

6|15|17   |     |   (0) comments


ZTE showcases its leading 5G innovations at 5G World in London.
Upcoming Live Events
October 18, 2017, Colorado Convention Center - Denver, CO
November 1, 2017, The Montcalm Marble Arch
November 1, 2017, The Montcalm Marble Arch
November 30, 2017, The Westin Times Square
All Upcoming Live Events
Infographics
With the mobile ecosystem becoming increasingly vulnerable to security threats, AdaptiveMobile has laid out some of the key considerations for the wireless community.
Hot Topics
Netflix's Lesson in Culture Expectation Settings
Sarah Thomas, Director, Women in Comms, 6/21/2017
Kalanick Steps Down as Uber CEO
Sarah Thomas, Director, Women in Comms, 6/21/2017
BT Tech Chief Makes Plea to 5G Chip Vendors
Ray Le Maistre, International Group Editor, 6/20/2017
No Imagination: UK Chip Biz Goes Up for Sale
Iain Morris, News Editor, 6/22/2017
Like Us on Facebook
Twitter Feed
BETWEEN THE CEOs - Executive Interviews
Following a recent board meeting, the New IP Agency (NIA) has a new strategy to help accelerate the adoption of NFV capabilities, explains the Agency's Founder and Secretary, Steve Saunders.
One of the nice bits of my job (other than the teeny tiny salary, obviously) is that I get to pick and choose who I interview for this slot on the Light Reading home ...
Animals with Phones
Live Digital Audio

Playing it safe can only get you so far. Sometimes the biggest bets have the biggest payouts, and that is true in your career as well. For this radio show, Caroline Chan, general manager of the 5G Infrastructure Division of the Network Platform Group at Intel, will share her own personal story of how she successfully took big bets to build a successful career, as well as offer advice on how you can do the same. We’ll cover everything from how to overcome fear and manage risk, how to be prepared for where technology is going in the future and how to structure your career in a way to ensure you keep progressing. Chan, a seasoned telecom veteran and effective risk taker herself, will also leave plenty of time to answer all your questions live on the air.