Light Reading
Upcoming Cisco networked device will allow media sharing in the home and access to all kinds of IP content from the Internet

Cisco Adapts to iTV

Phil Harvey
News Analysis
Phil Harvey
1/12/2007
50%
50%



LAS VEGAS -– Consumer Electronics Show (CES) -- Cisco Systems Inc. (Nasdaq: CSCO) is getting ready to give the Apple Inc. (Nasdaq: AAPL) iTV a run for its money.

At CES this week the company was selectively, somewhat secretly, demonstrating a "home media adapter" that serves up all photos, videos, and music from all the PCs, phones, MP3 players, and other storage devices connected to the home network.

Cisco's upcoming media adapter is in trials with some consumers. But the hardware design is being perfected by industrial designers, and we weren't allowed to take pictures of the device, which was demo'ed from behind a black curtain in a suite at the Bellagio on Wednesday.

This device, sure to be the workhorse in Cisco's connected home strategy, will aggregate and serve any media from any device in the home. It will also allow for purchasing video, audio, and other entertainment without requiring a set-top box.

Yes, the media adapter Cisco was showing also boasted the ability to serve up movies, music, and information services on demand. Karen Sohl, director of worldwide communications for Cisco's Linksys division, says Cisco will provide the media adapter's content in walled-garden fashion at first, and may allow general Internet access in the future.

This device isn't using your normal remote control. It's driven by "the ring," a circular thingamabob that functions much like a wireless mouse. That slick remote control, coupled with a simple software user interface on the TV, allows Cisco's media adapter to combine the content available for viewing in the home network with the content available from the Internet.

In the Bellagio demo, Cisco's content included movies from CinemaNow , a firm in which Cisco has invested.

The bottom line on this behind-the-curtain wizardry, Sohl says, is to show that the vision espoused by John Chambers earlier this week is a real initiative at Cisco and the company is building real products to make it happen. (See CES: Cisco Preps Home Invasion.)

Cisco's vision of a "connected home" requires a home network, but this new media adapter could serve as the digital hub that most home networks are missing. It offers network storage and the ability to, for example, recognize devices and pull down content, such as photos, on the fly from a familiar WiFi cellphone or other device that enters the network. "The PC is complementary in our model," says Sohl.

Using software technology and expertise from Cisco's KiSS acquisition, Sohl says Cisco's media adapter will make it possible for every device connected to the home to have the exact same user-interface, so there's never any ambiguity about what device you need to view or share different kinds of content." (See Cisco KiSSes Up to Telco TV.)

"The hardest part of all of this is to make it easy," Sohl notes.

Sohl says the Cisco media adapter will be available before the end of 2007. As with other Linksys gear, Cisco will sell it through service providers that want to offer it, in addition to having it available from major consumer electronics retailers.

In the meantime, however, the company is about to debut a new generation of its networked DVD player, called the KiSS DP-1600, in Europe.

"This provides consumers with much more than just the ability to pull files off a PC," Sohl says.

The device will allow users access to walled-garden content in addition to allowing them to view content on their TVs from any networked device in the home. Oh, and the thing plays DVDs, too.

On the back are connections for composite video, S-Video, component video, HDMI, optical audio, and Ethernet. The box also sports two 802.11 b/g wireless antennas. While it's not clear when the device will come to the U.S., Sohl says the DP-1600 will be available in Europe this Spring.

— Phil Harvey, Managing Editor, Light Reading

(3)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View
DCITDave
50%
50%
DCITDave,
User Rank: Light Beer
12/5/2012 | 3:16:38 PM
re: Cisco Adapts to iTV
Another note: Cisco's not just taking on apple with a consumer networking device, it's also leaping into the world of online services (digital delivery of video, audio, news, etc.)

They have done this kind of thing previously with older generations of the KiSS networked DVR. Now, though, I wonder if they'll start investing more in content companies.

ph

Scott Raynovich
50%
50%
Scott Raynovich,
User Rank: Light Beer
12/5/2012 | 3:16:37 PM
re: Cisco Adapts to iTV
apparently they need to redo that ad with the Apple hipster and the dorky PC guy. They will add a third guy, Cisco man. He's dressed in a black suit with no tie, open shirt collar. He'll be friendly, touchy feely, and talk about about how they can all get together and communicate using IP-enable devices.
flyingsausage
50%
50%
flyingsausage,
User Rank: Light Beer
12/5/2012 | 3:16:36 PM
re: Cisco Adapts to iTV
does the device really exist ?

looks pretty much like a living-room PC with a kind of windows media center software running on it...

strangely enough, such applications are already possible and deployed by "geek" users and teenagers for 3-4 years (just need a PC, a hacked XboX, and rock&roll baby !), it's a pity the industry is only waking up this year for this market.
Flash Poll
LRTV Documentaries
Sprint's Network Evolution

7|24|14   |   14:59   |   (0) comments


Sprint's Jay Bluhm gives a keynote speech at the Big Telecom Event (BTE) about Sprint's network and services evolution strategy, including Spark.
LRTV Documentaries
BTE Keynote: The Software-Defined Operator

7|24|14   |   18:43   |   (1) comment


Deutsche Telekom's Axel Clauberg explains the concept of the software-defined operator to the Big Telecom Event (BTE) crowd.
Light Reedy
Numbers Are In: LR's 2014 Salary Survey

7|24|14   |   1:25   |   (2) comments


Our fourth annual Salary Survey paints a picture of who's hiring, firing, earning, and yearning for a change in the telecom industry.
LRTV Custom TV
Driving the Network Transformation

7|23|14   |   4:29   |   (0) comments


Intel's Sandra Rivera discusses network transformation and how Intel technologies, programs, and standards body efforts have helped the industry migration to SDN and NFV.
LRTV Custom TV
Distributed NFV-Based Business Services by RAD

7|18|14   |   5:38   |   (0) comments


With the ETSI-approved Distributed NFV PoC running in the background, RAD's CEO, Dror Bin, talks about why D-NFV makes compelling sense for service providers, and about the dollars and cents RAD is putting behind D-NFV.
LRTV Custom TV
MRV Accelerating Packet Optical Convergence

7|15|14   |   6:06   |   (0) comments


Giving you network insight to make your network smarter.
LRTV Custom TV
NFV-Enabled Ethernet for Generating New Revenues

7|15|14   |   5:49   |   (0) comments


Cyan's Planet Orchestrate allows service providers and their end-customers to activate software-based capabilities such as firewalls and encryption on top of existing Ethernet services in just minutes.
LRTV Custom TV
Symkloud NVF-Ready Video Transcoding, Big Data

7|9|14   |   3:41   |   (0) comments


Kontron and ISV partner Vantrix demonstrate high-performance video transcoding and data analytic solutions on same 2U standard platform that is ready for SDN and NFV deployments made by mobile, cable and cloud operators.
LRTV Huawei Video Resource Center
The Evolving Role of Hybrid Video for Competitive Success

7|4|14   |   4:09   |   (0) comments


At Huawei's Global Analysts Summit in Shenzhen, China, Steven C. Hawley from TV Strategies speaks to us about the evolving role of hybrid video for competitive success.
LRTV Huawei Video Resource Center
How CSPs Leverage Big Data in the Digital Economy

7|4|14   |   4:48   |   (2) comments


Justin van der Lande from Analysys Mason shares with us his views on how telecom operators can leverage customer asset monetization with big data. His discusses the current status of big data applications and the challenges and opportunities for telecom operators in the digital economy era.
LRTV Huawei Video Resource Center
Accelerator for Digital Business Future Oriented BSS

7|4|14   |   3:08   |   (0) comments


Mobile and internet are becoming intertwined; IT and CT are integrating; and leading CSPs have begun to transform to information service and entertainment providers. How should the BSS system evolve to enable this transformation? Karl Whitelock, an analyst at Frost & Sullivan, shares his views.
LRTV Huawei Video Resource Center
Orange Tunisia Discusses Multi-Band Antenna With EasyRET Solution

7|4|14   |   2:45   |   (0) comments


As new site acquisition becomes more difficult, Orange Tunisia has requested multi-band antenna to support UMTS and LTE innovation. Some things considered include reducing the cost of antenna maintenance and having high reliability antenna and EasyRET solution.
Upcoming Live Events!!
September 16, 2014, Santa Clara, CA
September 16, 2014, Santa Clara, CA
October 29, 2014, New York City
November 11, 2014, Atlanta, GA
December 9-10, 2014, Reykjavik, Iceland
June 9-10, 2015, Chicago, IL
Infographics
Allot's latest MobileTrends Charging Report shows that value-based pricing plans are up from 35% in 2011 to 85% in 2014.
Today's Cartoon
Vacation Special Caption Competition Click Here
Latest Comment
Hot Topics
The Municipal Menace?
Jason Meyers, Senior Editor, Utility Communications/IoT, 7/22/2014
Cisco Puts a Fog Over IoT
Sarah Reedy, Senior Editor, 7/23/2014
GM: 10 Car Models on Road With AT&T's LTE
Dan Jones, Mobile Editor, 7/18/2014
Apple Earnings: Strong iPhone Sales, iPad Sales Slump, $7.8B Profit
Mitch Wagner, West Coast Bureau Chief, Light Reading, 7/22/2014
Like Us on Facebook
Twitter Feed