WLAN Gets a Bum Steer

Intel Corp.'s (Nasdaq: INTC) latest efforts to burn through its $300 million Centrino marketing budget has resulted in the design of a set of Wi-Fi chairs constructed out of recycled computer cables and encased in clear resin.

The company claims the 802.11 chairs are an attempt to “reflect the end of the cable era” and “symbolise wireless Internet revolution.” [Ed. note: so not just another marketing ploy to promote the Centrino brand then.]

“We commissioned the chairs from the Design Laboratory to celebrate the growing wireless revolution taking place and draw attention to the growing number of hotspots installed in public places throughout the country,” says U.K. business and national PR manager, Catriona Jamieson.

Only two chairs have been made so far, but those readers itching to get their protuberent buttocks into one can rest easy -- more designs could be on the way. “We are already in talks with manufacturers about making them available nationally to take this further,” says Jill Fehrenbacher of the Design Laboratory.

Just what the world needs.

Following Intel’s creativity, Unstrung can’t wait for the imminent launch of the Bluetooth beanbag, wireless LAN switch sofa suite, and the 3G chaise lounge.

— Justin Springham, Senior Editor, Europe, Unstrung

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