Cablevision Launches Wi-Fi App & Campaign

BETHPAGE, N.Y. -- Cablevision Systems Corp. (NYSE: CVC) todayannounced the launch of a new app for iPad, iPhone and iPod touch devices that makes it easyfor customers to find the nearest Optimum WiFi hotspot. The company also launched a newanimated ad campaign featuring “HotSpot” the dog, who educates his owner Ben on the benefitsof fast and free Optimum WiFi.

The new app, which is now available as a free download in the Apple App Store, enables users tocarry out quick, advanced, and "Near Me" searches for indoor and outdoor hotspots – whether ornot their iOS device is connected to the web.

Available to all of Cablevision’s Optimum Online high-speed Internet customers at no extracharge, Optimum WiFi delivers wireless Internet access at speeds of up to 15 megabits-persecond(Mbps) downstream and 4 Mbps upstream, making it dramatically faster than expensive3G and 4G cellular data services. Cablevision customers use Optimum WiFi more than a milliontimes every day to connect to the Internet.

Cablevision Systems Corp. (NYSE: CVC)