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Cloud-DVR – Reinventing Video Delivery and Forging New Business Models
Date / Time: Tuesday, March 31, 2015, 10:00 AM New York / 3:00 PM London
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participating company
Alan Breznick, Contributing Analyst, Heavy Reading

Glenn LeBrun, Vice President, Product and Strategic Marketing, Imagine Communications

Frank Shamlian, Director of Product Management, Imagine Communications

Brett Sappington, Director, Research, Parks Associates

If you could only find a way to consume the video content of your choice and have it delivered to your selected device when you wanted it. It’s 2015 – shouldn’t we be there by now?

Cloud-DVR is the next big thing in video – with the ability to energize the monetization of video content and alter the very nature of the value chain – from content creators to distributors.

This webinar will focus on the rapidly emerging, lean forward video consumption behaviors we are all adopting, and the advanced innovations and technologies that are propelling the market to deploy “the ultimate viewing solution for the multiscreen world.” It will explain how content creators, broadcasters, aggregators, and distributors can all benefit by deploying this innovative technology, and who may be the biggest winners of all. The webinar will also discuss how advanced advertising innovations such as Dynamic Ad Insertion can vastly improve the monetization of advertisements and value to the end user.


Alan Breznick, Contributing Analyst, Heavy Reading
Alan Breznick is a business editor and research analyst who has tracked the cable, broadband and video markets like an over-bred bloodhound for more than 20 years. As a senior analyst at Light Reading's research arm, Heavy Reading, for six years, Alan authored numerous reports, columns, white papers and case studies, moderated dozens of webinars, and organized and hosted more than 15 regional conferences on cable, broadband and IPTV technology topics. Before that, he was the founding editor of Light Reading Cable, transforming a monthly newsletter into a daily website. Prior to joining Light Reading, Alan was a broadband analyst for Kinetic Strategies and a contributing analyst for One Touch Intelligence.

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Glenn LeBrun, Vice President, Product and Strategic Marketing, Imagine Communications
As Vice President of Product and Strategic Marketing at Imagine Communications, Glenn LeBrun is responsible for product, strategic, and services marketing. He has been in this role since 2013. Previously, Glenn led Product and Strategic Marketing at GENBAND for a decade, and prior to that spent over a decade in product management and marketing in the Bell System. He holds an MBA from Arizona State University’s W.P. Carey School of Business.

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Frank Shamlian, Director of Product Management, Imagine Communications
Frank is a Product Management leader of video processing software solutions for multi-screen delivery including cloud-based DVR solutions for Video Distribution Providers. He has key responsibilities for driving product positioning, go-to-market efforts, developing sales and marketing tools; serving both inbound and outbound product management roles.

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Brett Sappington, Director, Research, Parks Associates
As a director of research at Parks Associates, Brett Sappington leads Parks Associates services research team, including access and entertainment services, digital media, OTT, cloud media, video gaming, and technical support services. Brett is an expert in worldwide television and broadband services. His personal research focuses on the activities and trends among operators and the market forces affecting their businesses. Brett is a regular speaker and moderator at international industry events.

Brett has spent over eighteen years in the industry as an analyst, executive manager, and entrepreneur. Previously, he founded and served as vice president for Teligy, a software company specializing in software for wired and wireless communications systems. Brett established new divisions for networking and audio/multimedia software for Intelligraphics. He has also been involved in the development and marketing of early-market products for 802.11 wireless networking, VoIP, and other technologies.

Brett holds an MBA from the University of Texas at Austin with a concentration in high-tech marketing and a BA in physics from Baylor University.

Industry Expertise: International Digital Living Trends, Television Services (IPTV, cable, satellite/DTH, terrestrial/DTT), Broadband Services, Multiscreen Services, Value-added Services, Cloud-based Consumer Services, Set-top Boxes, Residential Gateways, Electronic Program Guides, Video Search and Recommendation, Video Metadata, Middleware, Technical Support Services

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