How to Produce Live 8K 360-Degree Media Events
Date / Time: Wednesday, November 6, 2019, 11:00 a.m. New York/ 4:00 p.m. London
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Not too long ago, services like live 4k/8k video and AR/VR media were seen as futuristic capabilities, reserved only for next-gen trials or proof-of-concept designs by top cloud and communications service providers. But now these types of media have become a reality. We have moved rapidly from passive viewing of content to active, intelligent visual experiences. This transformation to what's known as the visual cloud calls for the use of advanced cloud-native technologies to boost video compression efficiency, manage network resources, offer real-time analytics and deliver more engaging content experiences.

Join Akamai, Iconic Engine, Intel and TiledMedia to learn how to deliver end-to-end 8k 360 Live VR using commercial off-the-shelf components, as well as discuss the new medium's business impact and transformative potential for transmitting live events.

Alan Breznick, Cable/Video Practice Leader, Light Reading

Craig A. Hurst, Director of Software Strategy & Product Management, Intelís Visual Cloud Division

Ilker ‹rgenc, Technical Solutions Specialist, Akamai

Armen Filipetyan, Co-Founder, Chief Technology Officer, Iconic Engine

Rob Koenen, Co-Founder, Chief Business Officer, Tiledmedia

Michael Crimp, CEO, IBC

Alan Breznick, Cable/Video Practice Leader, Light Reading
Alan Breznick has tracked the media, telecommunications, broadband, and consumer electronics industries for more than 20 years. Before switching over to Heavy Reading in 2007, he was the original editor of Light Reading Cable Website and founding author of Heavy Reading's Cable Industry Insider. At Heavy Reading, he primarily focuses on cable/MSO services, technologies, and networks, as well as IPTV infrastructure. Alan was formerly a broadband analyst for Kinetic Strategies and a contributing analyst for One Touch Intelligence. He previously reported for Communications Daily, Cable World, Multichannel News, Broadband Daily, Crain's New York Business, and Genuine Article Press, among other publications.

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Craig A. Hurst, Director of Software Strategy & Product Management, Intelís Visual Cloud Division
Craig Hurst is the Director of Software Strategy & Product Management within Intelís Visual Cloud Division. He is responsible for leading the delivery of optimized media, AI, and graphics SW for cloud native services across the portfolio of Intelģ Xeonô processors and Visual Cloud Accelerators. His efforts led to the release of Intelís first open source encoders (Scalable Video Technology) and established strong ecosystem collaborations with the worldís top cloud and communications service providers. Prior to this role, Craig established Intelís automotive product portfolio roadmap for silicon and software, and lead the formation of an automotive cybersecurity consortium.

Craig has held various director roles for strategy, marketing, and product management at Intel in divisions ranging from SW developer products, healthcare devices, and networking. His passion is to inspire innovation for new products, market segments, and business models. In his 24 years at Intel, Craig has led teams to help deliver dozens of new products to market, many winning industry awards (including Intelís first direct to consumer retail product, the worldís first UPnP certified residential gateway, Intelís first FDA approved product, and Intelģ RealSenseô Technology).

When not at work, Craig enjoys fishing, waterskiing, travel, and perfecting a new BBQ or kitchen recipe. Craig holds a BSEE from Seattle University, and Certificate of Business Excellence from U.C. Berkeley.

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Ilker ‹rgenc, Technical Solutions Specialist, Akamai
Ilker has +15 years of experience out of the Broadcast Industry. From designing OB-Vans to going out to TV-productions with OB-Vans or running broadcast equipment. He has integrated broadcast systems and run acceptance tests for several European TV-stations in his early broadcast technology enthusiast days. His curiosity out of this broadcast world then hit the Digital Media online world. The last 10 years (8 with Akamai) he extended his knowledge base with experiences within the CDN/Edge technology world. As a solutions engineer he helped his customers with the right solution-set for example needed for launching OTT services including Live & OD-streaming. Today he is a proud member of the technical media solutions specialists team dealing everyday with Live, VOD - streaming, encoding/transcoding, analytics, player related questions, when it comes to just finding the right solution in the Digital Media World.

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Armen Filipetyan, Co-Founder, Chief Technology Officer, Iconic Engine
Armen Filipetyan, a technical architect of systems has been building platforms over the course of his 16 year career in the media and entertainment industry. He got his start at Lowry Digital Images working to build computation systems, networking, and storage management for image processing and restoration. Since then Armen has been building various systems and platforms for studio artist management, project management and automation, tape archiving for dailies, video distribution platforms and pursuing the next generation of virtual reality. At Digital Domain he was responsible for bootstrapping the XR distribution platform along with the app development team where he currently heads the technical direction. Currently as the CTO of Iconic Engine, where he continues to helm the next generation XR platform.

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Rob Koenen, Co-Founder, Chief Business Officer, Tiledmedia
Rob Koenen is a co-Founder and the Chief Business Officer of Tiledmedia, the leading tiled VR streaming company.

Mr. Koenen has held many leading roles in multimedia industry initiatives and standardization groups. He chaired MPEGís Requirements Group for almost 10 years, and played a key role in the development of the MPEG-4 standard. He initiated the MPEG Industry Forum in 1999, and served as its President for the first five years, successfully bringing MPEG-4 technology from a paper specification to a dominant market force. More recently, he co-founded the VR Industry Forum, and he was VRIFís President for the first two years of the Forumís existence.

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Michael Crimp CEO, IBC

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