Comcast's use of deep metadata tech enables it to trigger interactive apps, such as viewer voting, at the right time.
Has the Code for ITV Finally Been Cracked?
The discussion is no longer about offering a low-margin OTT-TV service out of Comcast's footprint, but about generating scale for a broader platform supported by a much more diverse economic ecosystem.
Days after the prepaid satellite TV service halted new service activations, Orby TV's website is active again, promoting a cut rate on one-room installs.
Cryptic message that Orby TV is 'not activating customer accounts' has left customers in the dark about the fate of a prepaid satellite TV service that got off the ground in early 2019.
The streaming video service is preparing a yet-to-be priced add-on that will provide access to shows in 4K, allow subs to download shows, and provide unlimited streams at home.
The 'sports-first' virtual MVPD has about 545,000 subscribers and is preparing to enter the online sports betting market in a big way.
So if my monitor is a TV and I use an XBOX as my STB, what is the difference from a user standpoint?
They have video, multiple people involved, interactivity...
That has been the problem with ITV all along and is a grave danger here. They use self-referential models and define victory based on this. The rest of the world looks at things differently. This is a HUGE problem for Service Providers. They view themselves at the center of the world. The rest of the world views them as a way of making phone calls and getting to the Internet.
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