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Multi-screen video

thePlatform Scores New SVoD Deployments

SEATTLE -- thePlatform, the leading white-label video publishing company and independent subsidiary of Comcast, today announced that it has been selected by Stan, the joint venture between Nine Entertainment Co. and Fairfax Media Limited, to provide back-end video services for Stan, Australia’s premier subscription video-on-demand service (SVOD).

Stan offers unlimited access to thousands of hours of entertainment, with first-run exclusives, award-winning TV shows, classic catalogue content, blockbuster movies and kids content for just $10 per month, with no lock-in contracts. Under today’s agreement, thePlatform’s cloud-based mpx video publishing system will manage Stan’s TV services to support viewers on PCs, smartphones, tablets, and TVs via Google’s Chromecast or Airplay via Apple TV. thePlatform’s mpx video management system provides several key functions for Stan. Specifically, mpx provides easy workflow management of metadata management; purchasing support through a payment gateway; subscriber management and viewing rights enforcement; and automated publishing across devices and video players.

“thePlatform has an impressive track record of managing large-scale video subscription services worldwide,” said Mike Sneesby, Chief Executive Officer of Stan. “mpx enables us to centralize our video publishing efforts and provide our subscribers with an abundance of world class content, on their device of choice, for just $10 per month.”

In a separate release:

SEATTLE -- thePlatform, the leading white-label video publishing company and independent subsidiary of Comcast, today announced that it is providing back-end video management services for shomi(TM), the new subscription video-on-demand service, launched in Canada late last year. shomi is a joint venture owned equally by Rogers Communications and Shaw Communications.

thePlatform’s cloud-based mpx video management system provides several back-end functions for shomi. Specifically, mpx provides easy workflow management of video ingest; metadata management; subscriber management and viewing rights enforcement; and automated publishing across device and video player profiles.

“shomi has raised the bar for multiscreen video entertainment for Canadian viewers,” said Marty Roberts, co-CEO of thePlatform. “By providing a scalable, flexible, and enterprise-grade video management system, we’re helping shomi provide its subscribers with access to their favorite shows and movies, on their device of choice.”

thePlatform Inc.

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