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IP video

Cisco Publishes Latest VNI Report

SAN JOSE, Calif. -- According to the Cisco Visual Networking Index Global Forecast and Service Adoption for 2013 to 2018, global Internet Protocol (IP) traffic will increase nearly three-fold over the next four years due to more Internet users and devices, faster broadband speeds and more video viewing. Global IP traffic for fixed and mobile connections is expected to reach an annual run rate of 1.6 zettabytes* – more than one and a half trillion gigabytes per year by 2018. The projected annual IP traffic for 2018 will be greater than all IP traffic that has been generated globally from 1984 – 2013 (1.3 zettabytes).

With the FIFA World Cup 2014 set to begin on Thursday (June 12), tens of millions of people are expected to view games and/or highlights via the Internet. Video streaming and IP broadcast of the World Cup is anticipated to generate 4.3 exabytes of Internet traffic, which is three times the amount of monthly traffic generated by (this year’s World Cup host city). In addition, Internet traffic generated by the 60,000 people in a stadium and traveling to games is forecast to surpass the average busy-hour traffic** from all 94 million smartphones in Brazil.

To place the World Cup in context, global IP traffic is expected to reach 132 exabytes per month by 2018, which is the equivalent to:

  • 8.8 billion screens streaming the FIFA World Cup final game in Ultra-HD/4K at the same time;
  • 5.5 billion people binge-watching “Game of Thrones” Season 4 via video-on-demand in HD or 1.5 billion watching in Ultra-HD/4K;
  • The season 3 premier of “House of Cards” streaming in Ultra-HD/4K on 24 billion screens at the same time;
  • 940 quadrillion text messages; and
  • 4.5 trillion YouTube clips.

    The composition of IP traffic will shift dramatically in the coming years. By 2018, the majority of traffic will originate from devices other than personal computers (PCs) for the first time. Wi-Fi traffic will exceed wired traffic for the first time, and high-definition (HD) video will generate more traffic than standard-definition video. The Internet of Everything is also gaining momentum, and there will be nearly as many machine-to-machine (M2M) modules as there are people by 2018. For example, smart cars will have nearly four M2M connections per car.

    This updated Cisco VNI Forecast includes global fixed IP traffic growth and service adoption trends. This complements the Cisco VNI Global Mobile Data Traffic Forecast released earlier this year.

    Cisco Systems Inc. (Nasdaq: CSCO)

  • richardjm 6/13/2014 | 4:15:37 AM
    Forecasts revised slightly Thanks for the update.  My analysis suggests that growth expectations have been pushed out slightly (just under 6 months) since the 2013 report. You can see my analysis here: http://richardmedcalf.com/3-changes-cisco-vni-2014/  Hope you find it of interest.
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