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iSpot.tv Raises $30M 'C' Round

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BELLEVUE & NYC -- iSpot.tv, the TV ad measurement company trusted by hundreds of disruptive brands, today announced it is bolstering the rapid adoption of its industry-leading TV advertising analytics with an additional $30 million of investment capital.

The Series C round was led by two prominent investment firms, Insight Venture Partners and Madrona Venture Group, and brings total investment in the company to $57.8 million since the company became the first to offer real-time TV advertising analytics at scale in 2012.

iSpot, which delivers actionable analytics to America’s top brands in every industry category, is on a growth tear. The company has built a staff of 154 people in five years, grown its annual subscription base to more than 200 blue-chip brands, and increased revenues 100% or more year-over-year for five years running, or 14x since its last round of financing in May 2015.

iSpot will utilize investment dollars to continue product innovations and expand customer success and sales operations.


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