Anystream, Voxant Merge

Anystream and Voxant merge to create integrated video distribution powerhouse

September 22, 2008

1 Min Read

DULLES, Va. -- Anystream® (anystream.com), the global innovator of digital media production and workflow solutions, today announced its merger with Voxant Media (voxant.com), the new media network with over 30,000 worldwide publishing partners.

The merger is an unprecedented integration of content, production and distribution, bringing together Anystream's platform with Voxant's video news and information syndication service. The combination is the largest single destination for publishers seeking relevant, licensed content that can be effortlessly packaged, categorized and monetized.

The creation of this new entity will be a driver in the adoption of online video advertising, which has lagged behind industry expectations in general due to the lack of a flexible infrastructure, as well as a dearth of premium, licensed content. Less than 15% of professionally produced content ever reaches the Internet for monetization.

"There are three things that the broadband world requires for the economics of online video to explode," said Fred Singer, Anystream CEO. "First, there must be licensed content to satisfy the needs of video-hungry publishers. Second, there must be a large syndicated affiliate site network to create meaningful monetization. Third, there must be a system for marketers to insert their message into indexed and categorized content. Only the combination of Anystream and Voxant delivers them all."

Anystream Inc.

Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes it's completely free.

You May Also Like