2:50 PM -- Today on Contentinople:

• Viacom CEO Phillippe Dauman says he's not seeing lower subscription rates as a result of online video. "We're not seeing it," he says. "We know what the subscriber base is out there, because we receive affiliate fees based on subscribers. And the subscriber base is growing."
  
  
• Execs from ABC and MTV touted their online profitability on a panel at VideoNuze's Broadband Leadership Evening, but said that, compared to broadcast revenues, Web video still has a long way to go.
  
  

And in today's News Bits, Sony and Google have teamed up to offer a half million of Google's e-book titles on the Sony Reader for free.

— The Staff, Contentinople