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Alliance Gives Orange's Cloud an Edge

Ray Le Maistre
9/27/2010

1:30 PM -- The "Flexible 4 Business" cloud services alliance announced today gives Orange Business Services an edge over its main global communications services rivals, according to Ovum Ltd. principal analyst Peter Hall. (See Orange, Cisco, et al. Forge Cloud Alliance.)

Responding to questions during today's Flexible 4 Business launch press conference, Hall noted that AT&T Inc. (NYSE: T)'s global services division, BT Global Services , and Verizon Enterprise Solutions , as well as Orange, had "all made tremendous progress in the past 12 to 18 months in the development of their cloud services portfolios. All have infrastructure-as-a-service offerings in the public and private cloud." (See AT&T Adds IP Voice to VPNs, Cloud Formation at Verizon Business, Verizon Trials Cloud Unified Comms, BT Takes Trading Into the Cloud, and BT, Cisco Claim Cloud Coup.)

The new alliance, though, enables Orange Business Services to "offer in the private cloud the range of products currently available in the public and virtual clouds… [It will make] private cloud products easier to provision, so I think this will give Orange an advantage," concluded the analyst.

Not that selling cloud services is going to be easy for Orange (NYSE: FTE)'s corporate services unit. Hall also noted that, while there's undoubtedly a growing appetite among large enterprises for cloud computing, there are still many concerns among enterprises about the cloud delivery model, most notably: privacy and governance; security; the use of the public Internet as a delivery method; a loss of control over services and applications; a lack of standards; and issues surrounding service-level agreements (SLAs).

— Ray Le Maistre, International Managing Editor, Light Reading

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