Smartphones sales in the US fall 4%, Counterpoint finds

According to new data from Counterpoint Research, sales of smartphones in the US market fell 4% in the third quarter. #pressrelease

October 31, 2024

1 Min Read

The US smartphone market's sell-in decreased 4% YoY in Q3 2024 driven mainly by Apple and Samsung weakness according to Counterpoint Research's latest US Market Monitor Quarterly Smartphone Tracker.

Apple's shipments were down primarily due to lower demand resulting from continued low upgrade rates as reported by the three major US carriers in Q3 2024.

Samsung launched the Galaxy Z Flip 6 and Galaxy Fold 6 in July this year, which caused shipments to fall into June. This, combined with softer demand for foldabes this year, resulted in the 13% YoY unit decline for Samsung.

Motorola continued to be aggressive – especially within prepaid channels – increasing shipments 21% YoY. According to Counterpoint's US Channel Share Tracker, Motorola had the top selling smartphone in Cricket in the quarter with the Motorola G Play 2024. The RAZR 2024 also had an earlier launch this year which helped increase shipment volumes compared to last year.
Read the full press release here.

Counterpoint Research

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