Global smartphone market soared 7% in 2024 as vendors prepare for tricky 2025 – CanalysGlobal smartphone market soared 7% in 2024 as vendors prepare for tricky 2025 – Canalys

This marks a rebound following two consecutive years of declines. #pressrelease

February 3, 2025

1 Min Read

According to the latest Canalys research, the global smartphone market grew 7% in 2024, reaching 1.22 billion units, marking a rebound following two consecutive years of declines. Apple defended its pole position on the vendor ranking table for the second year, backed by emerging market growth and stable performances in North America and Europe, which helped offset its challenges in Mainland China. For the full year 2024, iPhone shipments declined by 1% to 225.9 million units. Samsung followed closely in second amid its continued profitability focus, as its shipments also declined by 1% to 222.9 million units. Xiaomi maintained a stronghold on the third spot, being the biggest contributor to the industry's volume growth in 2024. Driven by strong momentum in Mainland China and continued strategic expansion into emerging markets, its shipments grew by a strong 15% to 168.6 million units. TRANSSION claimed the fourth spot for the very first time while OPPO (including OnePlus) rounded off the top five, growing 15% and 3% to 106.7 million and 103.6 million units, respectively.

Read the full press release here.

Canalys

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