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Smartphone Market Grows 42%

Samsung Corp. is far and away the global smartphone market leader, commanding an impressive 32.6 percent share in the second quarter of 2012, according to IDC .

Not only that, the South Korean vendor is also leading the overall mobile device market: Samsung, which has just reported record quarterly operating profits of 6.72 trillion won (US$5.9 billion), took that spot from Nokia Corp. (NYSE: NOK) during the first quarter. (See Nokia Loses Its Mobile Crown.)

The table below tells the smartphone market story. What's interesting, apart from the overall pace of growth, is how Samsung and Apple Inc. (Nasdaq: AAPL) combined now account for about half of the total market. And look out for ZTE Corp. (Shenzhen: 000063; Hong Kong: 0763), which is making progress that matches its ambition. (See ZTE's Grand Smartphone Plans.)

Table 1: Smartphone Shipments and Market Share, Q2 2012
Shipments in millions Q2 2012 units Q2 2012 market share Q2 2011 units Q2 2011 market share YoY change
Samsung 50.2 32.6% 18.4 17.0% 172.8%
Apple 26.0 16.9% 20.4 18.8% 27.5%
Nokia 10.2 6.6% 16.7 15.4% -38.9%
HTC 8.8 5.7% 11.6 10.7% -24.1%
ZTE 8.0 5.2% 2.0 1.8% 300.0%
Others 50.7 32.9% 39.2 36.2% 29.3%
Total 153.9 100% 108.3 100% 42.1%
Source: IDC
Note: Vendor shipments are branded shipments and exclude OEM sales for all vendors.




In the overall mobile phone segment, Samsung is the clear market leader, leaving Nokia to lick its wounds in second place.

Table 2: Mobile Phone Shipments and Market Share, Q2 2012
Shipments in millions Q2 2012 units Q2 2012 market share Q2 2011 units Q2 2011 market share YoY change
Samsung 97.8 24.1% 75.4 18.8% 29.7%
Nokia 83.7 20.6% 88.5 22.0% -5.4%
Apple 26.0 6.4% 20.4 5.1% 27.5%
ZTE 17.7 4.4% 16.3 4.1% 8.6%
LG Electronics 13.1 3.2% 24.8 6.2% -47.2%
Others 167.7 41.3% 176.4 43.9% -4.9%
Total 406.0 100% 401.8 100% 1.0%
Source: IDC
Note: Vendor shipments are branded shipments and exclude OEM sales for all vendors.




— Ray Le Maistre, International Managing Editor, Light Reading

digits 12/5/2012 | 5:25:58 PM
re: Smartphone Market Grows 42%

So now ZTE has broken into the Top 5... what will the next new name be? Huawei?

melao2 12/5/2012 | 5:25:56 PM
re: Smartphone Market Grows 42%

I wonder how LG is doing also.


 


But for sure Huawei aims to be on that spot too soon. Now they have the products to back up this position. Let's if sales will happen or not.

sarahthomas1011 12/5/2012 | 5:25:53 PM
re: Smartphone Market Grows 42%

I bet HTC moves up too. They have solid, competitive smartphones, they've just struggled to compete with Samsung's Android lineup.

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