Among them, will many customers who signed up for a lengthy, 90-day free trial stick around and actually pay for the premium, short-form video service? A new study says no.
Adding a curated, linear-style streaming component to its video platform will help Amazon promote its broader on-demand fare, according to analysts and industry experts.
WarnerMedia is also rebranding HBO Now as 'HBO' as AT&T-owned giant attempts to simplify its premium streaming offerings. Got that now?
Cable op still sells its new IPTV and legacy pay-TV products, but is suppressing their promotion as most of WOW's new customers opt for standalone broadband service.
Deal to integrate Android TV in a line of TCL-made TVs amps up retail competition in the smart TV market and emerges as HBO Max runs into trouble getting distributed on the Roku and Amazon Fire TV platforms.